Dear Sir/Madam
I am conducting research on customer loyalty in e-commerce for my Ph.D. thesis. For
this purpose, I am sending a questionnaire to a randomly selected set of individuals
that have shopped online in the past six months. I will be extremely grateful if you
take some time to fill out the questionnaire online and help me complete my doctoral
dissertation by clicking the URL below. I realize that your time and effort is more
valuable than anything I can afford, but as a token of my appreciation for your good
nature, I will:
* Include you in a random draw of all respondents for a gift certificate of $500
* Send you a copy of the results in a summarized fashion
In the spirit of honesty, I would also like to inform you that the questionnaire can
take approximately 20 to 30 minutes to complete. Secondly, this questionnaire is
constructed differently from standard business questionnaires and you may find some
similar sounding questions. I really hope that you take the time to fill this
questionnaire out.
Once again, thank you for making an important contribution to a serious academic
endeavor. Please click on the URL below to fill out the questionnaire.
If clicking on the URL below does not redirect your browser, please copy and paste the
URL below into your browser.
http://www.conjointonline.com/loyalty
Kishore Ponnavolu
