https://github.com/matlecu/xray
> XRay is a research project from Columbia University that aims to improve > transparency of data usage on the web. You can learn more on our website. http://xray.cs.columbia.edu/ > ...we developed XRay, a new tool that reveals which data in a web account, > such as emails, searches, or viewed products, are being used to target which > outputs, such as ads, recommended products, or prices. It can increase > end-user awareness about what the services they use do with their data, and > it can enable auditors and watchdogs with the necessary tools to keep the Web > in check. > > Currently, XRay can reveal some forms of targeting for Gmail ads, Amazon > product recommendations, and YouTube video recommendations. However, XRay's > core mechanisms are largely service-agnostic, providing the necessary > building blocks that we hope will enable a new generation of auditing tools > that will help lift the curtain on how users' personal data is being used. > > Using our XRay Gmail prototype, we found some pretty interesting examples of > data uses, such as a number of ads targeting depression, cancer, and other > illnesses. We also saw quite a few subprime loan ads for used cars that > targeted debt, loan, or borrow keywords in users' inboxes. YouTube (Aug 20) - "XRay: web transparency tool": https://www.youtube.com/watch?v=VxH20ey2d7k HT @kdnuggets: https://twitter.com/kdnuggets/status/503198576798089216 gf -- Gregory Foster || [email protected] @gregoryfoster <> http://entersection.com/
