Psyops starts young. http://www.cbsnews.com/stories/2002/03/06/world/main503125.shtml
One wonders how G.I. Joe sells in Iran? AP) Iran has introduced its version of Barbie and Ken: twin dolls Dara and Sara, who promote traditional values with their modest clothing and pro-family stories. The Dara and Sara dolls, one a boy and the other a girl, were developed and are being marketed by the Institute for the Intellectual Development of Children and Young Adults, a government agency affiliated with the Ministry of Education. They are widely seen as an effort to counter the American dolls and accessories that have flooded the Iranian market, though institute director Mohsen Chiniforoushan said at a news conference Tuesday that that was not the main goal. "The dolls are most welcome. Dara and Sara are strategic products to preserve our national identity. And of course, it is an answer to Barbie and Ken, which have dominated Iran's toy market," toy seller Mehdi Hedayat said. Another toy seller, Masoumeh Rahimi, said Barbie was "foreign to Iran's culture" because some of the popular Western dolls wear revealing clothing. She said young girls who play with Barbie, a doll she sees as wanton, could grow into women who reject Iranian values. "I think every Barbie doll is more harmful than an American missile," Rahimi said.
