KaZaA: AN ONLINE AUSSIE SUCCESS STORY?
Sealed Section January 30
Can this be right? An Australian website in the world top 10. Surely not. A particularly web-savvy Crikey friend writes from London:
"Few people realise this but the amazingly popular file sharing program KaZaA, and its parent company Sharman Networks, are in fact based in Australia. On its website, Sharman Networks is described as a consortium of private investors with multimedia interests. Both the Sharman Networks and the www.KaZaA.com domain names are licenced by a Phil Morle of Cremorne in Sydney.
According to Nielsen//NetRatings, Sharman Networks is one of the top ten biggest internet parent companies in the world, by volume of "unique audience", coming in at number nine. As you can see this certainly puts Sharman in the big leagues of online business, just behind online shopping giant, Amazon.
Top 25 Internet Parent Companies
Week end of January 19, 2003, U.S.
1. AOL Time Warner
2. Microsoft
3. Yahoo!
4. Google
5. eBay
6. United States Government
7. Amazon
8. Terra Lycos
9. Sharman Networks
10. About-Primedia
Source: Nielsen//NetRatings Audience Measurement Service.
Sharman's main product is the world's most popular person to person file-transfer application which allows people around the world to share files, such as music and movies. It was downloaded at www.download.com almost 3 million times last week alone, making it by far the most popular title on the site (the next best had only 610,000 downloads).
This popularity has placed KaZaA and Sharman at the forefront of the current debate about online piracy and copyright, which was sparked by the success of Napster. Sharman Networks is currently being sued in Los Angeles by major film and record companies for alleged copyright infringements, but launched a countersuit this week claiming that the entertainment companies had violated anti-trust laws by conspiring to control the online distribution of movies and songs.
The story has received coverage in the Fin Review and this San Francisco Chronicle article
Sharman must also have made a fortune for Telstra and other internet providers around the world, as an unattended connection to KaZaA,is the most common explanation for the huge bills, sometimes in the thousands of dollars, received by many new broadband users. This is due to the fact that all internet traffic, which includes uploading or sharing as well as downloading, is charged to your broadband account and it is not unheard of for more than 5 gigabytes to be uploaded through KaZaA in a single weekend.
Of course Telstra doesn't make this clear when you open your broadband account, as they charge 15 cents for every megabyte you use over your monthly allowance. So make sure you close your connection to any file sharing program such as KaZaA when you aren't using it."
A great feature about KaZaA entitled 'The Race to Kill Kazaa', can be found in the current issue of Wired Magazine.
http://www.crikey.com.au/media/2003/01/30/20030130kazaa.html

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