Hi, 

This is my direct client opening for a Business Analyst, Chatsworth, CA - This 
is a Permanent position and the Salary Range is $50K to $70K DOE.
 
Key responsibilities and duties include: 
Conduct Needs Assessment Analysis from existing SBUs 
Project manage CRM software implementation company-wide
Manage day-to-day activities of software integrator: timeline, delivery and 
budget 
Prepare data gap analysis, star schema, and data collection strategy
Analyze marketing data to deliver ROI across all SBUs
Conduct internal training on CRM, data management, and report collection
Manage internal and external customer lists
Prepare lists for consumer, exhibitor and advertising solicitations 
Prepare post-show analyses for all trade shows
CRM Software Implementation
Collaborate and facilitate meetings with end users to obtain requirements and 
write requirements (Subscriptions, trade show registration, advertising sales, 
exhibit/sponsorship sales, mail house, newsletters
Develop Needs Assessment Document 
Write Project Plan (including dependencies and timeline)
Develop Process Flow modeling and documentation 
Interface and manage system integrator
Liaison between IT Department and System Integrator
Train end-user on application and enhancements
Initiate queries to the databases 
Analyze results
Participate in development of test conditions, beta testing, and maintenance. 
 
Data Collection and Management 
Evaluate source and quality of disparate databases
Prepare Data Gap Analysis 
Evaluate data fields across all databases and devise a schema to be used across 
all SBUs
Devise data collection strategy and implementation
Consolidate and cleanse master file
Ensure database accuracy: investigate missing data and other data-quality issues
Develop list querying process
Be point person for list creation and dissemination
Interface with list brokers and mailing house vendors 
 
Marketing/Financial Analysis
Use a variety of business intelligence and marketing software tools to develop 
insights into customer base and performance of marketing programs
Generate response analysis reports using data from marketing programs
Collect response data from multiple sources, consolidate and analyze marketing 
data, document findings, and develop recommendations
Work with Marketing Managers to help them understand results of their marketing 
activities
Create financial analyses, "what if" scenarios for a variety of marketing 
projects 
Develop Post Show Analysis and Circulation Drive Analysis
 
This detail-oriented, hands on role requires:
Superior Analytical Ability
Proficiency in Excel, PowerPoint, Visio
Experience with CRM Software: PeopleSoft, Vantive, Epiphany, Siebel, SalesLogix
Track record in project management 
Experience in a direct marketing capacity
Experience using business intelligence tools for marketing analysis
Excellent written communications skills
Collaboration, team spirit, proactive self-starter
 
Please complete and copy/paste this completed skills-matrix to me with your 
response:
 
Full name:
Degree Major:
Total Business Analyst exp:
Total CRM exp:
Total Data Collection and Management exp: 
Total Gap Analysis exp:
Total Marketing/Financial Analysis exp:
Total Business Intelligence exp:
Total Project Management exp:
Required Salary:
Previous Salary:
Day Tel#: 
Eve Tel#:
Cell number:
Availability:
Current City / State:
 
If you qualify for this position, are available immediately and are interested, 
please send your resume, rate and contact information to mailto:[EMAIL 
PROTECTED] Please ensure you complete and copy/paste the above completed matrix 
with your response.

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