Hi Everyone,

As we wrap up the development cycle for FxA train-45, I wanted to take a
moment to set the scene for work that's coming up in train-46.

We've been working on getting all big chunks of work captured as
features in aha and prioritized according to release here:

  https://mozilla.aha.io/products/FXA/feature_cards

I hope this is becoming a more and more useful overview.  Based on the
above, we've got the following things in-flight to finish up in the next
train:

  * Finalize reporting of metrics for single- vs multi-device users [1]
  * A couple of remaining email-quality issues [2]
  * Continuing work on backend service tokens [3]


We've also got two important new features to ramp up work on, which I'll
say a few words about individually:


  1) Measuring user retention, and comparing it across different
     segments of users [4]

This is going to be a key metric as we try various ways of improving the
connected experience.  We need to be able to tell if e.g. letting users
customize their device setup inline in the signup flow encourages them
to stick around in subsequent days.

Ideally we will be able to generate graphs like [5] automatically and
for different segments of users.  I expect this will take multiple
trains to complete.


  2) Sending additional events to basket, for integration with the
     Journey Builder email system [6]

The engagement team are launching an email "journey" to pitch opted-in
users on the benefits of connecting multiple devices, which is really
the key value proposition of sync.  To make it go, their system needs to
receive notifications when a user connects new devices to sync.

This is not a *huge* feature in and of itself, but it's an excellent
opportunity to revisit some of how the existing basket integration
works, e.g. by factoring our "basket proxy" out into its own repository,
and by moving SQS event handling responsibility over to it.  So let's
make the most of the refactoring opportunity and make space for doing it
right.


We'll also aim to to finalize our device-registration protocol [7] so we
can get the backend components of it in place ahead of any client
development in the Firefox 44 cycle.

And finally, thanks to everyone who has been nominating important
quality issues into "waffle:next", and let's make sure we make explicit
time for some of [8] in the upcoming iteration.


Thanks all!


  Ryan


[1] https://waffle.io/mozilla/fxa?milestone=FxA-21:%20multi-device%20metrics
[2] https://waffle.io/mozilla/fxa?milestone=FxA-29:%20email%20quality
[3] https://waffle.io/mozilla/fxa?milestone=FxA-31:%20service%20tokens
[4] https://waffle.io/mozilla/fxa?milestone=FxA-24:%20retention%20metrics
[5] https://bugzilla.mozilla.org/show_bug.cgi?id=1173407#c36
[6]
https://waffle.io/mozilla/fxa?milestone=FxA-44:%20journeybuilder%20events
[7] https://waffle.io/mozilla/fxa?milestone=FxA-45:%20device%20registration
[8] https://waffle.io/mozilla/fxa?milestone=FxA-0:%20quality
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