Il venerdì 3 aprile 2015, Dave Brondsema <[email protected]> ha scritto:

> On 4/2/15 10:24 AM, heith seewald wrote:
> > I have some ideas I'd like to bounce off you guys about the allura
> landing
> > page and logo. I collaborated with two designer friends to come up with
> > these ideas. Perry <http://perrymerrity.com/> came up the design for the
> > landing page and Will <http://willleonard.org/> came up with a few
> logos to
> > go along with it.
> >
> > Here is a prototype landing page complete with a potential logo:
> >
> > https://allura-test.appspot.com
> >
>
> Awesome.  So much better than our current page :)
>
> My only questions would be to confirm the contribution.  That is, make sure
> background image, icons, and CSS framework (flex.min.css) are
> contributions that
> Perry has rights to.  Or that they are under an Apache-friendly license.


Good point.


>
> Besides that, I say we switch to this right away.  It looks
> straightforward for
> us to maintain long-term as we make releases, update text, etc.
>
> > Here are other potential logos:
> >
> > https://allura-test.appspot.com/logos
>
> I like how the wide one looks on the new website.  The first or second are
> more
> square and could be used in other situations.  Maybe we adopt two
> variations
> that we use depending on the size needed.


Usually this is not a good choice, brand-wise, unless the only difference
is size.

Roberto



> E.g. #2 and #3.  Or #2 and #5 so the
> shape of the hammers are consistent.
>
> I see there is a little "TM" on the logo on the website, which is
> perfect.  If
> we use any others we'll need that added too.
>
>
>
> >
> > The breakdown:
> >
> > These prototypes are trying to communicate the idea that...
> >
> > Allura is active, powerful, reliable... and maybe even fun!
> >
> > Orange is a confident and optimistic color that invokes exuberance and
> > vitality.
>
> Orange also looks good with the forge picture and the idea of molten iron.
>
> >
> > Blue is often perceived as dependable and strong.
>
> Where's the blue?
>
> >
> > The combination of orange with blue accents strikes a good balance
> between
> > modern/fun and dependable/powerful.
> >
> >
> > Aesthetics aside, I believe we would also benefit from updating
> > descriptions and feature breakdowns -- really emphasize the areas we're
> > better than competing platforms/services.
> >
> > To say Allura has Batteries included is an understatement :)  Maybe we
> can
> > talk about some of them?
> >
> > We could also talk about how Allura integrates well with other tools or
> > existing workflows... The kind of things that will make peoples lives
> > easier!
> >
> > Any thoughts?
> >
>
>
>
> --
> Dave Brondsema : [email protected] <javascript:;>
> http://www.brondsema.net : personal
> http://www.splike.com : programming
>               <><
>

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