>
> A relatively obscure name at least makes it easy to search for. I guess
> we'll want to write a blog post to help get the name into search rankings
> and officially 'introduce' what contributors have been up to?


Yes. I think the name is very comparable to Gandiva in this respect.

To Antoine’s point, we may wish to have a canonical way to refer to the
engine when introducing it, both to help understanding meaning and
pronunciation. Given the unique name, I think people shouldn't have too
hard a time remembering the purpose once familiar. Here's my initial
attempt at that (but I'm sure there are others who have a better
description):

“Apache Arrow Acero (aˈsɛɾo)” - provides association with Arrow, but not
its purpose, so not great.
"The Acero (aˈsɛɾo) Query Engine" - provides meaning, but not association
with Arrow
"Acero (aˈsɛɾo): A C++ Arrow-based modular query engine" - a tag line
provides opportunity for mentioning Arrow and purpose. This seems to be
what Gandiva went for in the original blog post [1].

[1] https://arrow.apache.org/blog/2018/12/05/gandiva-donation/


On Thu, May 19, 2022 at 16:37 David Li <lidav...@apache.org> wrote:

> I like Acero. A relatively obscure name at least makes it easy to search
> for. I guess we'll want to write a blog post to help get the name into
> search rankings and officially 'introduce' what contributors have been up
> to?
>
> We could also come up with a backronym if we really want justification for
> the name.
>
> On Thu, May 19, 2022, at 19:29, Sutou Kouhei wrote:
> > I'm OK with "Acero".
> >
> > In <CAJPUwMDHAv=qqkjjwhmifkddwlt4i59v9heqtxuhggdnseu...@mail.gmail.com>
> >   "Re: [DISCUSS] "Naming" the Arrow C++ execution engine subproject?"
> > on Thu, 19 May 2022 12:02:25 -0700,
> >   Wes McKinney <wesmck...@gmail.com> wrote:
> >
> >> Any more thoughts about names? How should we decide? The “Acero” name
> seems
> >> like it does not generate any obvious conflicts.
> >>
> >> On Tue, May 10, 2022 at 12:14 PM Andy Grove <andygrov...@gmail.com>
> wrote:
> >>
> >>> I like Acero too. I like it because (as a non-Spanish speaker, at
> least) it
> >>> has no obvious meaning or connotation and once the community starts to
> use
> >>> this name for the project, that is the meaning that it will come to
> have.
> >>> Just like Gandiva (a word I was not familiar with when I learned about
> the
> >>> project). I do strongly prefer names like this over acronyms because
> it is
> >>> easier for the meaning to change over time as well.
> >>>
> >>> On Tue, May 10, 2022 at 12:50 PM Eduardo Ponce <edponc...@gmail.com>
> >>> wrote:
> >>>
> >>> > As a Spanish speaking person, I cannot think of a misleading or bad
> >>> > connotation for the word "acero". The word is generally used to
> refer to
> >>> > either steel materials (actual definition) or as a simile/metaphor
> >>> > comparing to something very strong. We can view this as a self-laud
> on
> >>> the
> >>> > robust and powerful functionality of the Arrow C++ compute engine.
> >>> > In terms of rhyming "acero" and Arrow, it depends on your accent. For
> >>> > example, I do not consider them to rhyme.
> >>> > Also, I do not think we need to treat it as an acronym, it can
> simply be
> >>> a
> >>> > name.
> >>> >
> >>> > ~Eduardo
> >>> >
> >>> > On Tue, May 10, 2022 at 2:29 PM Will Jones <will.jones...@gmail.com>
> >>> > wrote:
> >>> >
> >>> > > "Acero" has a nice ring to it. Almost as if you said "ACE Arrow"
> really
> >>> > > fast. And maybe the steel / iron meaning gives a sort of
> close-to-metal
> >>> > > vibes (similar to what Rust's name invokes), though I'm not a
> Spanish
> >>> > > speaker with a meaningful understanding of the words' connotations.
> >>> > >
> >>> > > On Tue, May 10, 2022 at 11:06 AM Wes McKinney <wesmck...@gmail.com
> >
> >>> > wrote:
> >>> > >
> >>> > > > A couple of other names derivative from the Ace- vibe:
> >>> > > >
> >>> > > > Acero ("steel" or sometimes "sword" in Spanish but apparently
> also
> >>> > > > "maple" in Italian). Also rhymes with Arrow but not sure if this
> is
> >>> > > > good or bad
> >>> > > > Acera ("pavement"  or "sidewalk" in Spanish)
> >>> > > >
> >>> > > > On Tue, May 10, 2022 at 9:53 AM Will Jones <
> will.jones...@gmail.com>
> >>> > > > wrote:
> >>> > > > >
> >>> > > > > I think it is important to give the C++ execution engine a
> separate
> >>> > > name,
> >>> > > > > as has been said by Wes and Jacques. Two reason for that IMO:
> >>> > > > >
> >>> > > > >  1. The more things we lend the Arrow brand outside of the
> format,
> >>> > the
> >>> > > > > harder it becomes for outside users to grasp what "Arrow" is.
> >>> > > > >  2. Giving the C++ engine a name under the Arrow umbrella
> gives it
> >>> > > undue
> >>> > > > > weight relative to other Arrow-based engines (such as
> DataFusion,
> >>> > > > Polars),
> >>> > > > > which may not generate good faith in the Arrow community.
> >>> > > > >
> >>> > > > > If the "ACE" name has stuck, one option might be to simply
> adopt
> >>> the
> >>> > > word
> >>> > > > > "Ace" and call it the "Ace Query Engine". "Ace" both taking
> meaning
> >>> > > from
> >>> > > > > the modern "a person who excels at some activity" or the
> original
> >>> > > > "playing
> >>> > > > > card ... with a single pip" [1] (as an indication of
> >>> > > single-noded-ness).
> >>> > > > >
> >>> > > > > Antoine did point out the ACE name is taken by a C++ library.
> The
> >>> > "Ace"
> >>> > > > > name is also used by the javascript library [2], but I think
> is a
> >>> > > general
> >>> > > > > enough work that no single library has much specific claim to
> it.
> >>> > > > >
> >>> > > > > Some other names I thought of:
> >>> > > > > Arrow Recurve
> >>> > > > > Ace Archer
> >>> > > > > Arrow Ricochet
> >>> > > > >
> >>> > > > > [1] https://en.wikipedia.org/wiki/Ace
> >>> > > > > [2] https://ace.c9.io/
> >>> > > > >
> >>> > > > > On Tue, May 10, 2022 at 12:44 AM Antoine Pitrou <
> >>> anto...@python.org>
> >>> > > > wrote:
> >>> > > > >
> >>> > > > > >
> >>> > > > > > Do we have to give it a particular name at all? Most of the
> C++
> >>> > > > > > subcomponents simply have a description ("the datasets
> layer",
> >>> > etc.).
> >>> > > > > > There are probably more important topics to spend our time
> on.
> >>> > > > > >
> >>> > > > > > Regards
> >>> > > > > >
> >>> > > > > > Antoine.
> >>> > > > > >
> >>> > > > > >
> >>> > > > > > Le 09/05/2022 à 21:44, Ian Cook a écrit :
> >>> > > > > > > Reflecting on this discussion six weeks after Wes’s initial
> >>> > > message:
> >>> > > > I
> >>> > > > > > > like the “ACE” name. I have been using it to refer to the
> Arrow
> >>> > C++
> >>> > > > > > > execution engine in verbal conversations with
> contributors, and
> >>> > it
> >>> > > > has
> >>> > > > > > > been a much-needed convenient monosyllabic shorthand for a
> part
> >>> > of
> >>> > > > the
> >>> > > > > > > Arrow project that has not previously had a clear and
> memorable
> >>> > > name.
> >>> > > > > > >
> >>> > > > > > > I agree with Sasha that it would be ideal to use some
> >>> > metaphorical
> >>> > > or
> >>> > > > > > > symbolic Archery-adjacent name prefaced with “Arrow,” but
> no
> >>> such
> >>> > > > name
> >>> > > > > > > has evolved organically to date. And it’s not for lack of
> >>> > trying—a
> >>> > > > few
> >>> > > > > > > months back I floated the idea to some people that we
> should
> >>> call
> >>> > > it
> >>> > > > > > > “Chiron” after the centaur from Greek mythology associated
> with
> >>> > > > > > > archery, but it never caught on :) Since there is no clear
> >>> > > consensus
> >>> > > > > > > about which such creative name we might invent now, I think
> >>> > > adopting
> >>> > > > a
> >>> > > > > > > creative name would require strong advocacy and
> >>> > consensus-building
> >>> > > > > > > work from someone central to the project, and this has not
> >>> > emerged.
> >>> > > > > > > Thus, a more literal descriptive name seems like our best
> >>> choice.
> >>> > > > > > >
> >>> > > > > > > If we do go with “ACE” as the acronym, then we will need to
> >>> > > establish
> >>> > > > > > > what that stands for. If we make the full name clear to the
> >>> > > community
> >>> > > > > > > and we use it alongside the acronym on the website, that
> should
> >>> > > help
> >>> > > > > > > with problems of Googlability of the acronym.
> >>> > > > > > >
> >>> > > > > > > That raises the question of what the “C” stands for. I
> agree
> >>> with
> >>> > > > > > > Jacques that it is less than ideal to have the “C” stand
> for
> >>> > > > “Compute”
> >>> > > > > > > because it could create a misleading and undesirable
> >>> connotation
> >>> > of
> >>> > > > > > > primacy. I also agree with Andy that it is less than ideal
> for
> >>> > the
> >>> > > > “C”
> >>> > > > > > > to stand for “C++” because it is intended to be used from
> other
> >>> > > > > > > languages. I am unsure how we should weigh these two
> concerns.
> >>> > More
> >>> > > > > > > input on this question would be appreciated.
> >>> > > > > > >
> >>> > > > > > > Ian
> >>> > > > > > >
> >>> > > > > > > On Mon, Apr 18, 2022 at 5:31 PM Jacques Nadeau <
> >>> > jacq...@apache.org
> >>> > > >
> >>> > > > > > wrote:
> >>> > > > > > >>
> >>> > > > > > >> I'm -0.9 on Arrow Compute engine. It makes it sound like
> it is
> >>> > THE
> >>> > > > > > >> canonical Arrow one, second classing Datafusion and
> Gandiva.
> >>> > > > > > >>
> >>> > > > > > >> No strong feelings on other names. Naming in general is an
> >>> > > extremely
> >>> > > > > > >> subjective process...
> >>> > > > > > >>
> >>> > > > > > >>
> >>> > > > > > >>
> >>> > > > > > >> On Thu, Mar 31, 2022, 2:33 PM Weston Pace <
> >>> > weston.p...@gmail.com>
> >>> > > > > > wrote:
> >>> > > > > > >>
> >>> > > > > > >>> I'm +1 for "arrow compute engine".  In the docs we
> currently
> >>> > > refer
> >>> > > > to
> >>> > > > > > >>> it as the "streaming execution engine".  I do like the
> word
> >>> > > > > > >>> "streaming" as it is the difference between the engine
> and
> >>> the
> >>> > > > general
> >>> > > > > > >>> "compute" module but the word is also overloaded and we
> can
> >>> > > easily
> >>> > > > > > >>> include the word "streaming" in the first sentence of
> >>> whatever
> >>> > > > > > >>> description we have for the engine.
> >>> > > > > > >>>
> >>> > > > > > >>>> I'd personally like to see such a word for the query
> engine
> >>> > > > (otherwise
> >>> > > > > > >>> we'd
> >>> > > > > > >>>> have to call Arrow Flight "Arrow Wire Protocol" 😅).
> Even
> >>> > > > something
> >>> > > > > > like
> >>> > > > > > >>>> "Arrow Archer" or "Arrow Bow" would be sufficient for
> me.
> >>> > > > > > >>>
> >>> > > > > > >>> I do like the idea of calling it just "bow" and I'm not
> >>> against
> >>> > > > either
> >>> > > > > > >>> of these names (+0).  I think I still lean towards
> something
> >>> > more
> >>> > > > > > >>> plain and descriptive (arrow wire protocol has a nice
> ring to
> >>> > > > it...)
> >>> > > > > > >>>
> >>> > > > > > >>> On Tue, Mar 29, 2022 at 9:10 AM Sasha Krassovsky
> >>> > > > > > >>> <krassovskysa...@gmail.com> wrote:
> >>> > > > > > >>>>
> >>> > > > > > >>>> In my view, the Arrow project has the core format
> >>> > specification
> >>> > > > > > (called
> >>> > > > > > >>>> Arrow), and then ancillary libraries for actually
> *doing*
> >>> > stuff
> >>> > > > with
> >>> > > > > > >>> Arrow
> >>> > > > > > >>>> data, such as Arrow Flight and the query engine (within
> the
> >>> > > > `arrow`
> >>> > > > > > >>>> subdirectory in particular). I think these ancillary
> >>> libraries
> >>> > > > should
> >>> > > > > > all
> >>> > > > > > >>>> follow a similar naming convention. Seems like the
> precedent
> >>> > set
> >>> > > > by
> >>> > > > > > Arrow
> >>> > > > > > >>>> Flight is "Arrow <mildly archery-related, descriptive
> >>> word>",
> >>> > so
> >>> > > > I'd
> >>> > > > > > >>>> personally like to see such a word for the query engine
> >>> > > (otherwise
> >>> > > > > > we'd
> >>> > > > > > >>>> have to call Arrow Flight "Arrow Wire Protocol" 😅).
> Even
> >>> > > > something
> >>> > > > > > like
> >>> > > > > > >>>> "Arrow Archer" or "Arrow Bow" would be sufficient for
> me.
> >>> > > > > > >>>>
> >>> > > > > > >>>> Sasha Krassovsky
> >>> > > > > > >>>>
> >>> > > > > > >>>>
> >>> > > > > > >>>>
> >>> > > > > > >>>> On Tue, Mar 29, 2022 at 9:25 AM Gavin Ray <
> >>> > > ray.gavi...@gmail.com>
> >>> > > > > > wrote:
> >>> > > > > > >>>>
> >>> > > > > > >>>>> "Arrow Compute Engine" sounds quite nice to me, tbh
> >>> > > > > > >>>>> Agreeing with the points made above about ACE being
> >>> difficult
> >>> > > to
> >>> > > > > > >>> google,
> >>> > > > > > >>>>> and AQE being a loaded term in query engines already.
> >>> > > > > > >>>>>
> >>> > > > > > >>>>>
> >>> > > > > > >>>>> On Tue, Mar 29, 2022 at 10:07 AM Andy Grove <
> >>> > > > andygrov...@gmail.com>
> >>> > > > > > >>> wrote:
> >>> > > > > > >>>>>
> >>> > > > > > >>>>>> Just my 2 cents on this. If you were to call it ACE, I
> >>> would
> >>> > > > make
> >>> > > > > > >>> the C
> >>> > > > > > >>>>>> stand for "Compute" rather than C++ since it is
> intended
> >>> to
> >>> > be
> >>> > > > used
> >>> > > > > > >>> from
> >>> > > > > > >>>>>> other languages, such as Python.
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> The problem with ACE is that is a common word and it
> will
> >>> > make
> >>> > > > it
> >>> > > > > > >>> hard to
> >>> > > > > > >>>>>> Google for documentation. Even the combination of
> Arrow
> >>> and
> >>> > > ACE
> >>> > > > > > >>> already
> >>> > > > > > >>>>> has
> >>> > > > > > >>>>>> plenty of results.
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> Also, I saw in the linked doc a reference to AQE (for
> >>> Arrow
> >>> > > > Query
> >>> > > > > > >>>>> Engine).
> >>> > > > > > >>>>>> I would not recommend using this since many people
> know
> >>> AQE
> >>> > as
> >>> > > > > > >>> Adaptive
> >>> > > > > > >>>>>> Query Execution (especially Spark users).
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> "Arrow Compute Engine" in full doesn't sound bad
> perhaps?
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> With DataFusion, I made a list of words related to the
> >>> > project
> >>> > > > > > (data,
> >>> > > > > > >>>>>> query, compute, engine, etc) and then a list of
> completely
> >>> > > > unrelated
> >>> > > > > > >>>>> words
> >>> > > > > > >>>>>> and then looked at the combinations to see what
> sounded
> >>> good
> >>> > > to
> >>> > > > me.
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> Andy.
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>> On Mon, Mar 28, 2022 at 4:31 PM Antoine Pitrou <
> >>> > > > anto...@python.org>
> >>> > > > > > >>>>> wrote:
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>> ACE is already the name of a well-known C++ library,
> >>> though
> >>> > > > I'm not
> >>> > > > > > >>>>> sure
> >>> > > > > > >>>>>>> how widely used it is nowadays :
> >>> > > > > > >>>>>>> http://www.dre.vanderbilt.edu/~schmidt/ACE.html
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>> I would name it "execution engine" or "Arrow C++
> >>> execution
> >>> > > > engine"
> >>> > > > > > >>> in
> >>> > > > > > >>>>>> full.
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>> Regards
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>> Antoine.
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>> Le 29/03/2022 à 00:15, Wes McKinney a écrit :
> >>> > > > > > >>>>>>>> hi all,
> >>> > > > > > >>>>>>>>
> >>> > > > > > >>>>>>>> There has been a steady stream of work over the last
> >>> year
> >>> > > and
> >>> > > > a
> >>> > > > > > >>> half
> >>> > > > > > >>>>>>>> or so to create a set of query engine building
> blocks in
> >>> > C++
> >>> > > > to
> >>> > > > > > >>>>>>>> evaluate queries against Arrow Datasets and input
> >>> streams,
> >>> > > > which
> >>> > > > > > >>> can
> >>> > > > > > >>>>>>>> be of use to applications that are already building
> on
> >>> top
> >>> > > of
> >>> > > > the
> >>> > > > > > >>>>>>>> Arrow C++ project. This effort has a smaller surface
> >>> area
> >>> > > than
> >>> > > > > > >>>>>>>> DataFusion since SQL parsing and query optimization
> are
> >>> > > being
> >>> > > > > > >>> left to
> >>> > > > > > >>>>>>>> other tools.
> >>> > > > > > >>>>>>>>
> >>> > > > > > >>>>>>>> I thought it would be useful to have a name for this
> >>> > > > subproject
> >>> > > > > > >>>>>>>> similar to how we have Gandiva, Plasma, DataFusion,
> and
> >>> > > other
> >>> > > > > > >>> named
> >>> > > > > > >>>>>>>> Apache Arrow subprojects. We had discussed creating
> a
> >>> > > project
> >>> > > > > > >>> like
> >>> > > > > > >>>>>>>> this a few years ago [1], but since there are now
> >>> multiple
> >>> > > > > > >>>>>>>> Arrow-native or Arrow-compatible query engines in
> the
> >>> > wild,
> >>> > > it
> >>> > > > > > >>> would
> >>> > > > > > >>>>>>>> be helpful to disambiguate.
> >>> > > > > > >>>>>>>>
> >>> > > > > > >>>>>>>> One simple name is ACE — Arrow C++ Engine. I'm not
> very
> >>> > good
> >>> > > > at
> >>> > > > > > >>>>> naming
> >>> > > > > > >>>>>>>> things, so if there are other suggestions from the
> >>> > > community I
> >>> > > > > > >>> would
> >>> > > > > > >>>>>>>> love to hear them!
> >>> > > > > > >>>>>>>>
> >>> > > > > > >>>>>>>> Thanks,
> >>> > > > > > >>>>>>>> Wes
> >>> > > > > > >>>>>>>>
> >>> > > > > > >>>>>>>> [1]:
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>
> >>> > > > > > >>>
> >>> > > > > >
> >>> > > >
> >>> > >
> >>> >
> >>>
> https://docs.google.com/document/d/10RoUZmiMQRi_J1FcPeVAUAMJ6d_ZuiEbaM2Y33sNPu4/edit#heading=h.2k6k5a4y9b8y
> >>> > > > > > >>>>>>>
> >>> > > > > > >>>>>>
> >>> > > > > > >>>>>
> >>> > > > > > >>>
> >>> > > > > >
> >>> > > >
> >>> > >
> >>> >
> >>>
>

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