*Critical Mass: How One Thing Leads to Another* by *Philip Ball*
a good reading for the marketing team of OOo, to galvanize OOo in the office suite's sphere?
**Behaviour book wins £10,000 prize*
*The British science writer Philip Ball has won the prestigious 2005 Aventis Prize for popular science books.
His publication, Critical Mass: How One Thing Leads to Another, is an exploration of human behaviour and the nature of decision-making.
_http://news.bbc.co.uk/2/hi/science/nature/4542139.stm_
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