On Thu, 01 Jan 2009 05:24:21 -0600, <[email protected]> wrote:

A general message to everybody on the list to wish you all a Happy New
Year, and thank you for your contributions to the 'cause'.

Although the general economy is not in a very good state, this may - in a
sideways direction - increase interest in OpenOffice.org and give us a
chance to get into particularly more businesses looking to cut costings!

Perhaps we should be making this point more forcibly through the marketing
project.


I tried to do that about 2 months ago but there was little feedback. I got one email supporting the idea but I think the marketing team really needas a framework to produce campaigns.

This is something that Mkt has been lacking since its inception. There is no webdeveloper/artist/copywritter position and of course uploading rights to just coordinate a sitewide campaign.

reading on the SMP there is very little information about these procedures. on january 3rd we will have a meeting with a new marketing project team which will be in charge to design and document the marketing strategy for the OOoES project.

We could google translate the document and maybe some of the work can be upstream to this project. But the economy, the M$ moves and the industry moves are something the marketing project should be proactive to implement on the OOo site.

The policy of not touching the front-page is a big mistake since it give us little to work with. Most of the communication is obscure to the user, just like the 'why' campaigns and others.

--
Alexandro Colorado
CoLeader of OpenOffice.org ES
http://es.openoffice.org

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