I suspected that an MS-employee had seeded this 'complaint' before I read
Leif's synopsis of what had transpired.
Remember that posting a while back about MS seeking folks to work on
countering OOo's encroachment into (what they think of as) 'their'
marketshare?
Whether this particular 'school children complain' thread is part of a
purposefuly (viral campaign) marketing strategy or simply the reactive
disenfranchisement of an isolated vendor, we can (sadly) probably expect to
see more of this as it is 'the game' in the closed-source universe.
And it is stuff like this that we (as OOo marketing) must be aware of, on
the look-out for, and have a pre-thought (strategic) 'plan of action' so
that when something like this arises we have already positioned ourselves to
utilize such events (some would say 'attacks') as springboard-opportunities
to leverage beneficial brand-name building from 'complaints'. ~Christine
----- Original Message -----
From: "leif" <[email protected]>
To: <[email protected]>
Sent: Saturday, January 09, 2010 6:00 AM
Subject: Re: [marketing] OpenOffice complaints from Danish "Students"
The case is, that the CIO (Jens Kjellerup) decided to implement OpenOffice
in primary schools from last summer. This decision was from the beginning
backed up by the local politicians.
At that time, Microsoft technical manager Jasper Bojsen sendt an open
letter to the mayer, claiming that the decision would put students from
Lyngby-Taarbæk in a very poor situation, because OpenOffice.org is not as
'feature rich' as his own product. That letter went right back on him and
the local politicians made a clear statement, that they where backing up
the decision.
The students from _one_ school have made complaints about compatibility
and lack of training and information. Some rumors says that the complaint
was actually written by a Microsoft employee, but that can't be proven.
The fact is, that the letter was by an adult and not by a child.
It turns out that the case has nothing to do with either OpenOffice.org or
the children. It's about information and instructions. The information
given from the city hall was never passed on to the children on that
particular school. The students didn't know, that they should use
OpenOffice.org for their homework. They where never told that they could
get help from the city hall etc. This is, what I would call a school
example of what happens if you implement OpenOffice.org
I have spoken to the CIO this week and I know him well. He is a well known
supporter of FOSS and OpenOffice.org in Denmark. I have told him that the
community would be happy to help and I expect to meet with him on Tuesday
morning
to make the arrangements.
Best regards,
Leif Lodahl
Lead of DA.OpenOffice.org
John McCreesh skrev:
"Can it be true that a school union complained to the Danish
Lyngby-Taarbaek Municipality council and mayor after they put the schools
on to FOSS productivity software?"
http://community.zdnet.co.uk/blog/0,1000000567,10014804o-2000673651b,00.htm
John
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