20 minutes ago, Matthias Felleisen wrote: > > p.s. conceptual art is good art -- helga says so. In that > sense, making people think about your logo is *very* good.
This is not art (not in the same sense that you're using here). A logo is not art in the sense of making people think. Logos are identities first, and if there's thinking involved later (like the fedex arrow) then that's a cute bonus but far from the main goal -- and that makes it very different from art. Random two links on logo design: http://ibrandstudio.com/articles/good-logo-design-criteria http://www.logobird.com/the-principles-of-good-logo-design/ Both mention "simple" as an important requirement. (They also have a bunch of additional features that are needed for making a good logo, which the "r" doesn't have.) -- ((lambda (x) (x x)) (lambda (x) (x x))) Eli Barzilay: http://barzilay.org/ Maze is Life! _________________________ Racket Developers list: http://lists.racket-lang.org/dev