Steven Schveighoffer wrote:
As far as free software advertisement though, most of that is negated by google these days :)

Paid advertising worked extremely well in the 80's. Sales definitely correlated with it. No longer. Want to waste money? Buy a print ad. You're likely to get zero response on it. I know, I've tried.

What does work is writing interesting articles and papers about the product, 
etc.

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