Cost per thousand. Not million. The M comes either from the french 'mille'
(thousand) or the roman numeral M (also a thousand). Dont remember which.

- Matt

----- Original Message -----
From: "Robert" <[EMAIL PROTECTED]>
To: "Opensrs-Discuss" <[EMAIL PROTECTED]>
Sent: Friday, October 05, 2001 12:23 AM
Subject: Way off topic I know but... what does CPM mean?


> In terms of banner advertising - what does "so much per CPM" mean?
> like, ..
> 'based on CPM - cost per thousand"  ????  M I thought was a million? guess
> I've missed something somewhere
>
> thanks
> Bob
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