Really interesting stuff. Thanks. Are you blogging about this stuff?

-Adi


On Wed, Sep 15, 2010 at 4:34 PM, <[email protected]> wrote:

> Brazil is an expanding nation. Heading West from Sao Paulo toward Assis,
> the highway is dotted with construction workers expanding, renovating and
> maintaining the main communication channel between distant and remote
> places. Only the city of Sao Paulo numbers more than 19million people,
> distance between friends in the same school can reach up to 38kms. The
> country is growing, buildings are built, milkshakes at macdonalds are a
> positive feature in the life of some Brazilian, WalMart and Carrefour
> cheaply serve countless people. From the words of Taliso, a 21 year old
> studying biotechnology, before there were desperate people - now they are
> poor. The drive to improve ones social status is rampant. Television
> alongside the internet is fundamental in accommodating and guiding part of
> this evolution. Wireless is available on the bus from the airport to the
> main station, down at Barra Funda. The family who I had the pleasure to be a
> guest of lived in a tiny house 40kms from the inner city ring of Sao Paulo.
> The expensive, yet organized and frequent metro could be heard on the
> background while sleeping. The main income for the family was the father, a
> factory worker who dreams of visiting Spain to discover his origins. In an
> atmosphere of hospitality and tasteful food, the main attraction in the
> house was a shiny new Sony Bravia with Internet capability. A function yet
> undiscovered by the house owner, regarded as complicated and for him,
> useless. Of a different mind his two children, who eager to learn English
> buy pirated DVD off the numerous vendors continuously chased by the Police.
> Their is a desire to know, to grow and to see the world. Internet merged
> with Television has an important social potential. It would allow a kid
> growing up in the outskirts of Sao Paulo to listen, hear and learn Norwegian
> by streaming Nine Lives - a 1957 film about a world war two hero, something
> which now still requires another piece of hardware. Also, streaming internet
> to a tv set would allow open course content to be accessed - imagine a group
> of students in the remote amazonian city of Manaus viewing full screen a
> physics lecture from MIT just using their home set. For a teenager is not so
> difficult to use a computer, but what if the same content could be accessed
> - albeit with a 645kbs connection, by the house owner, who would be able to
> appreciate the beauty of the net, without all the problems that a PC brings
> along - small icons, urls, not responding messages, small qwerty keys and so
> on. Also, this kid who buys pirated DVDs for 5$ each could benefit from
> purchasing the same online at 99cents, saving money and respecting the law.
> Brazil is a country in renovation, people want and work for Plasma 40 inch
> tvs to replace the old tube, internet access is offered free at train and
> metro stations - there are rooms with computers freely accessible by anyone
> with fast Internet. A PC is still technically difficult to use for someone
> who grew up farming when computers didn't even exist - but, Television
> connected to the Internet with its simple remote, big screen and comfort of
> position, facilitates greatly the accessibility to content which few years
> ago seemed unreasonable even for people who were not completely technically
> incompetent. As the models released at IFA in Berlin show, Internet and
> Television have just started - or are starting, their long lasting marriage.
> This marriage will bring unprecedented possibilities, liberalizing an
> industry still highly locked in access costs, often organized in a medieval
> corporative manner where the tv schedule is decided by share of audience -
> and not, most of the times, by the content.
>
> Ciao ciao,
> Andrea.
>
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