Actually another clarification -- I wasn't separating Product Design and UX -- I meant to show alternative titles (i.e. you would either have a VP Product Design OR a VP of UX under the CDO).
Same for the engineering side -- VP of Dev OR VP of Engineering -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of David Malouf Sent: Thursday, October 04, 2007 6:00 AM To: [EMAIL PROTECTED] Subject: Re: [IxDA Discuss] Who designs what? (see diagram...) What seems to be off to me in this diagram that leaped out to me is the separation of "Product Design" and "User Experience Design". What's the difference? Especially in a software company, though I would argue in hardware you also shouldn't separate these. I think to address Mark's comments, I would emphasize this as not to be "solely contributors" but rather accountable owners of the deliverables and subject matter. The other part that seems to be missing here is "Product Management/Program Management/Product Marketing" (the PM-3). don't they have an MRD, or other How/What documents that contribute? Lastly, where is research? Not necessarily R&D, but generative requirements research and validation? When it comes to R&D from an innovation perspective, where i am now seems to be the best scenario for a technology firm where the CTO and the CDO are co-owners of innovation, but projects fall under the CDO b/c all innovation starts from design research if indeed you want to be user driven and not technology driven. The design group here has its own internal advanced engineering team who's purpose is to execute on innovation projects that are derived through design research and design processes. -- dave . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the improved ixda.org http://beta.ixda.org/discuss?post=21062 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] List Guidelines ............ http://beta.ixda.org/guidelines List Help .................. http://beta.ixda.org/help Unsubscribe ................ http://beta.ixda.org/unsubscribe Questions .................. [EMAIL PROTECTED] Home ....................... http://beta.ixda.org ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] List Guidelines ............ http://beta.ixda.org/guidelines List Help .................. http://beta.ixda.org/help Unsubscribe ................ http://beta.ixda.org/unsubscribe Questions .................. [EMAIL PROTECTED] Home ....................... http://beta.ixda.org
