Here's a good article from The Consumerist... it states that consumers often return electronic gadgets under the assumption that they don't work, when in fact, they just can't figure out how they work.... to the tune of $14 billion per year. It just gets easier and easier to find work ;)
http://consumerist.com/342403/gadgets-are-great-if-your-customers-can-figure-them-out Susan Patrick User Interface Designer The Midland Company ----------------------------------------- CONFIDENTIALITY STATEMENT: This e-mail transmission contains information that is intended to be confidential. It is intended only for the addressee named above. If you receive this e-mail in error, please do not read, copy, or disseminate it. If you are not the intended recipient, any disclosure, copying, distribution or use of the contents of this information is prohibited. Please reply to the message immediately by informing the sender that the message was misdirected. After replying, please erase it from your computer system. Your assistance in correcting this error is appreciated. ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
