Hi Kunal,

Chauncey has kindly listed most of the references on this topic I'm aware
of.

As it happens I recently had a request for a blog article which I had
written on this topic, but which had gone offline. I have reposted it on my
current blog, and it may be of interest:

Why we might want to build technologies to influence societal behavior
http://mobilecommunitydesign.com/2008/04/why-we-might-want-to-build-technologies.html

Regarding your iPhone question: most technologies are socio-technical (they
come in contact with humans), and are sold, traded, possessed etc. How that
occurs is typically manipulated in some fashion by other humans, because the
technologies are part of social networks. So for example a manager might
mandate use of a certain tool, or a marketing dept might make a product seem
very appealing, or a store owner might place a product in a location with
high-traffic by it. So, persuasion would seem to be an unavoidable aspect of
technology usage in my opinion.

Cheers,
Jeff

On Tue, Apr 15, 2008 at 11:51 PM, Kunal Kapoor <[EMAIL PROTECTED]>
wrote:

> All,
>
> Any key examples of how key persuasion methods and strategies might
> influence products, work flows, sites, etc.
>
> I have done a little reading, and most examples talk about hypothetical
> examples.
>
> On a side note, is iPhone a good product, period, or is there an element
> of
> Persuasion involved to create a hype, and make the product a success.
>
> Do we have any psychologists in this forum, who could give us subtle
> examples in terms of Persuasion (psychology) and design, leading to
> successful products?
>
> Sincerely,
>
> Kunal.
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-- 
Thanks,
Jeff
________________________________________________________________________________
Jeff Axup, Ph.D.
Principal Consultant, Mobile Community Design Consulting, San Diego

Research: Mobile Group Research Methods, Social Networks, Group Usability
E-mail: axup <at> userdesign.com
Blog: http://mobilecommunitydesign.com
Moblog: http://memeaddict.blogspot.com

"Designers mine the raw bits of tomorrow. They shape them for the present
day." - Bruce Sterling
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