I would say just as important, perhaps, as those things mentioned so eloquently above, is having a clear purpose about what exactly you want to do. "Only a clear - even idealistic - purpose can provide the direction, unity and mutual respect that bind a company to itself and its customers and creates a truly unique and exciting brand [...] Purpose becomes the moral engine of the company, the source of its energy" ~ Nikos Mourkogiannis
Your purpose should be a true re%uFB02ection of why you do what you do and why you think you can achieve your personal purpose better as a freelancer or as your own company than within a larger organization. It should live at the intersection of what you truly do better than anyone else and what your clients truly care about, and where that is best served. I'd love to continue this dialogue, but I challenge you with - what is your purpose - what really is your passion and vision that lives at the core of why you wake up every morning and do what you do - and what are the ideas and motivations leading you to consider becoming a freelancer, or starting your own business. The ideas behind your purpose should transcend your company. The truths of your idea should exist whether or not you do it as a freelancer, consultant, or within an organization. What matters is what vehicle is best to get you where you want to go. My humble 2 cents. I have been on my own since last November, by the way - as a consulting user experience architect. I love it! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=31583 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
