Dang.  I liked the idea.

I think I went further in my brain and saw the test subjects reacting to the
non-verbal *signals *in the facial expressions of each of the 37 segments.
Thought "Wow, that's a Beautiful idea!  Secretly encompassing the humanistic
tendencies of us as social creatures and hiding that so deeply into their
name."

How disappointing to find out that once again -- it's a bunch of reptilian
aliens behind it.
Always with the aliens!
SHaun

On Thu, Aug 21, 2008 at 7:49 AM, Peter Ryan <[EMAIL PROTECTED]> wrote:

> Shaun,
>
> The election was about 37 segments, as opposed to the 37 radio signals that
> might prove the existence of life outside our planet. The number might be
> coincidental, unless you're a numerologist.....
>
> Peter
>
> On Thu, Aug 21, 2008 at 10:32 AM, Shaun Bergmann <[EMAIL PROTECTED]>wrote:
>
>> Just wondering if anybody happens to know the basis to the naming of
>> 37signals.
>> I'm reading "The Tipping Point" at the moment, and came across a
>> description
>> of an experiement that happened during the 1984 presidential election.
>> http://tinyurl.com/5cluwz
>>
>> Shaun
>> ________________________________________________________________
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>
>
>
> --
> Peter Ryan
> [EMAIL PROTECTED]
> 617-275-9193
>
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