That explains 37Signals' user interfaces! It may make no sense to us, but if
we were 'aliens' - it would be completely usable :-)

Alien-Centric Design, of course, is nothing new. A classic example is the
unclosed circle with the line through the top, which to us human's makes no
sense - but to aliens, it is the symbol for god, and so clearly indicates
that you are instantiating an object or device with divine power.


On Tue, Aug 26, 2008 at 4:22 PM, ian swinson <[EMAIL PROTECTED]> wrote:

> Actually, it has nothing to do with the original team. It's from the SETI
> project.
>
> >From 37Signals' company manifesto
>
> "Mankind constantly analyzes radio waves from outer
> space in the search for extraterrestrial intelligence. Since this
> analysis started, almost all of the signal sources have been
> identified. 37 signals, however, remain unexplained."
>
>
> Ian
> ------
>
> They named their company 37Signals because "37" was their original team
> size. I guess, I remember reading it on their blog or elsewhere.
>
> - Bharath
>
> -----Original Message-----
> From: [EMAIL PROTECTED]
> [mailto:[EMAIL PROTECTED] On Behalf Of Shaun
> Bergmann
> Sent: Thursday, August 21, 2008 8:03 PM
> To: IxDA List
> Subject: [IxDA Discuss] Off Topic: 37signals
>
> Just wondering if anybody happens to know the basis to the naming of
> 37signals.
> I'm reading "The Tipping Point" at the moment, and came across a
> description
> of an experiement that happened during the 1984 presidential election.
> http://tinyurl.com/5cluwz
>
> Shaun
>
>
>
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... [EMAIL PROTECTED]
> Unsubscribe ................ http://www.ixda.org/unsubscribe
> List Guidelines ............ http://www.ixda.org/guidelines
> List Help .................. http://www.ixda.org/help
>



-- 
~ will

"Where you innovate, how you innovate,
and what you innovate are design problems"

---------------------------------------------------------------------------------------------
Will Evans | User Experience Architect
tel: +1.617.281.128 | [EMAIL PROTECTED]
aim: semanticwill | gtalk: wkevans4
twitter: semanticwill | skype: semanticwill
---------------------------------------------------------------------------------------------
________________________________________________________________
Welcome to the Interaction Design Association (IxDA)!
To post to this list ....... [EMAIL PROTECTED]
Unsubscribe ................ http://www.ixda.org/unsubscribe
List Guidelines ............ http://www.ixda.org/guidelines
List Help .................. http://www.ixda.org/help

Reply via email to