Nowadays, everyone is moving towards implementing Web2.0.
Banking and Insurance are the sectors who are yet to adopt Web 2.0
Would like to have a discussion on what are the new ways of interaction with
customers for Banking and Insurance industry using Web 2.0 technologies?
From the perspective of 2.0 = more interactive, I think Banking and
Insurance should try to become usable in 1.0 before attempting 2.0. We
all know 2.0 isn't intrinsically more usable than 1.0, so let's start by
the beginning.
From the perspective of 2.0 = social generated content, there's a lot
to explore, but Banking and Insurance clearly have a long way to go
before that becomes more relevant than basic services like accessing my
account and banking movements without tremendous fuss with passwords.
Best regards,
Guillermo
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