I had a very similar problem to solve in a recent B-to-B e-commerce project for a different industry (HVAC parts ordering). Input and feedback I got from users led me to conclude that they are happy to log in to see their discounted pricing. They prefer this to not knowing the price until they add the item to the cart. The fringe benefit of logging in is the perception of feeling special - not treated like the general public.
Paul . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=35597 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
