Hello all, Was hoping to get the groups feedback on best practices regarding checkout, and more specifically, the placement of the checkout button on e-commerce websites.
Sites like harryanddavid.com are incorporating a checkout button, as a persistent element, on all pages of their website. As someone in the "gifting industry", I can see the logic behind this. It has been my observation that most gifting vendors enable users to keep items in their shopping cart for 24 hours or more. Allowing the user to make selections, add them to their cart, and then come back an hour or two (or a day or two) later to checkout. Having a Checkout button at the top of the page would accomodate those types of users perfectly. Does anyone see a down side to having the checkout button be a persistent element on an e-commerce gifting site? Is this becoming a best practice? Thanks in advance for your feedback. ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
