This sounds *exactly* like a talk Elizabeth Bacon last year.
Down to the title even.


On Apr 14, 2009, at 10:06 AM, Los Angeles IxDA wrote:

Personas. Do you use them? Are they useful or a waste of time? Our
April event will feature persona experts who will explain why, when,
and how personas can be used effectively in your interaction design
process.

What do you do when you know you need personas, but you can't seem to
convince the client or stakeholders? Go rogue! We will workshop what
to do when you have no time or resources.

Speakers:
 -  Jill Strawbridge (http://www.linkedin.com/in/jillstrawbridge)
 -  Adam Korman (http://www.linkedin.com/in/akorman)

Come out and enjoy a lively evening and enjoy a tasty spread of snacks
& drinks provided by our gracious hosts at Yahoo!

115 person max. RSVP at http://ixdala.ning.com/

More great news! IxDA Los Angeles has a new community site for
managing local events and job listings! Please RSVP by joining the
site (http://ixdala.ning.com/) and indicating that you will attend
this event.

WHEN:
Wednesday, April 29th 7-9pm

WHERE:
Yahoo!
3333 Empire Ave,
Burbank, CA, 91504

PARKING
Parking is free. Enter the parking structure from Empire Avenue and
pull a ticket. Please be sure to bring the ticket to the lobby and
turn it in at the Receptionist desk upon arrival. The elevator and
stairs to get to the building will be to your left down the first
aisle after you enter the structure. When you leave, there will not be
an attendant. Just keep pulling forward and the gate will open.

Kind regards,

IxDA Los Angeles
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