The two examples I use (when I teach) to show this disconnect are
Crumpler (crumpler.com.au) and Dr Martens (drmartens.com). Both
fantastic products with insanely bad web presence!
Scott McDaniel wrote:
X-Antivirus: avast! (VPS 090519-0, 19/05/2009), Inbound message
X-Antivirus-Status: Clean
That's really the shame of it - the way many might experience the
physical product is represented
by the sub-par online experience.
--
Donna Spencer - Maadmob
do...@maadmob.net
02 6255 4993 / 0409778693
http://maadmob.com.au/
http://www.rosenfeldmedia.com/books/cardsorting/
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