John,
Most successful design studios (print, web, ID, arch) are successful because
they understand and have refined process. And by process, I don't mean an
assembly line like process, but an understanding of what tools to apply to
what situation. Most of those successful firms institutionalize this, and in
many cases (IDEO) sell upon the benefits of their process. In some case the
process can become a large portion of the brand (discover, define, design
etc). Most any firm will consult... and often about process. In the
nineties, we were leaders in application of digital tools to the graphic
design process and would often book our lead designers for weeks of
consulting and training within corporations. We found that in 9 out of 10
cases this lead to design consulting and to some really great projects.

Mark


On Sun, Jun 14, 2009 at 1:03 AM, John Labriola <[email protected]>wrote:

> Hey Guys,
>
> Thanks for continuing the discussion, this is all great stuff. And to
> be honest I was surprised that there wasn't too much I could find int
> he discussion threads on this topic.
>
> The situation I have is I have a good friend in a medium size
> marketing company. They originally did only graphic design, then they
> got into simple brochure-ware web design, then into Facebook
> applications, and now they are looking to do more.
>
> I am a ux designer, focusing mostly on IxD and I could probably help
> them. But I feel a company/person who does this on regular basis
> would be better.
>
> - John
>
>
>
>
> . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
> Posted from the new ixda.org
> http://www.ixda.org/discuss?post=42795
>
>
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