On Jul 30, 2009, at 10:54 AM, Kim Bieler wrote:
I've noticed that if you click on an external link in Facebook or
LinkedIn
(and other sites) it sometimes loads the new site in a frame below a
header
bar that's branded for the originating site.
What I'm wondering is:
1. Is there a name for this technique?
2. How are they usually coded?
3. How do people feel about these headers? Are they helpful or
intrusive?
Services like Facebook, LinkedIn, and Digg love them because they get
all that data to feed their advertising bellies.
Site owners dislike them because the traffic is screened off, you
can't tell what's going on. Jeremy Keith shared some javascript site
owners can use to to remove them.
if (window.top !== window.self)
window.top.location.replace(window.self);
Hard-core users sometimes like them because they can use the service
more efficiently (e.g. hardcore Digg users)
Most other users don't like them because they take up screen real
estate and are annoying. (Frames usually suck)
In short, these "framebars" are a classic feature created with owner
value (not user value) in mind.
Josh
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