Kristen - I attended a pro vs cons debate on eye-tracking a few months ago in London. On the 'cons' side was Kara Pernice who is the MD at NNG. Her main thrust was that eye-tracking was largely irrelevant for most usability work, particularly given the expense.
I have since had a couple of conversations on this with heavy eye-tracking users. Both confessed that it really was overkill for most usability studies and that you did have to be experienced in order to interpret the results correctly (so it wasn't something you would use casually). On the plus side, it does some to be a good way to engage technology-oriented clients! Regards, William Hudson Syntagm Ltd Design for Usability UK 01235-522859 World +44-1235-522859 US Toll Free 1-866-SYNTAGM mailto:william.hud...@syntagm.co.uk http://www.syntagm.co.uk skype:williamhudsonskype Syntagm is a limited company registered in England and Wales (1985). Registered number: 1895345. Registered office: 10 Oxford Road, Abingdon OX14 2DS. Confused about dates in interaction design? See our new study (free): http://www.syntagm.co.uk/design/datesstudy.htm 12 UK mobile phone e-commerce sites compared! Buy the report: http://www.syntagm.co.uk/design/uxbench.shtml Courses in card sorting and Ajax interaction design. London, Las Vegas and Berlin: http://www.syntagm.co.uk/design/csadvances.shtml http://www.syntagm.co.uk/design/ajaxdesign.shtml > -----Original Message----- > From: new-boun...@ixda.org [mailto:new-boun...@ixda.org] On Behalf Of > Kristen > Sent: 13 August 2009 11:23 AM > To: disc...@ixda.org > Subject: [IxDA Discuss] Eye-Tracker software/hardware recommendations ... ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
