So you're thinking of magic in the Arthur C. Clarke sense of "any sufficiently advanced technology (or service)..."?
2009/9/28 Dave Malouf <[email protected]> > actually, I was totally thinking of #3 the professional and how they > orchestrate and choreograph a performance experience. WE (the pros) all > know > what we are doing, but that sense of awe and delight we can't in thinking > it > is Mystical, is the goal for many classes of products and services. > > "How did that waiter know I needed more bread?" If you go to a Michelin > rated restaurant they are just trained to serve. stuff like that. > > AND! here's the clincher, it is all b/c of you that I even have insight > into > that world. All those conversations about your son and the card tricks. But > also through my understanding of the Mage from Babylon 5. > > -- dave > > On Sun, Sep 27, 2009 at 7:08 PM, Jared Spool <[email protected]> wrote: > > > Hi David, > > > > I'm intrigued with your comment: > > > > But what Designers do IS magic! That act of synthesis towards craft > >> towards implementation is a wondrous magical thing once turned into a > >> Palm Pre or HP NetBook Mini that brings new areas of delight that were > >> never there before. > >> > >> What's wrong with magic? What's wrong with the unexplained? Or the > >> secretly explained (LIKE MAGIC!). > >> > > > > Magic is an awesome metaphor. You're right about it's wondrous qualities. > > > > What's interesting to me about the choice of magic is the point of view > > that sees it as magical. > > > > There are three approaches to the point-of-view thing: > > > > 1) We look at magic from the Harry Potter or Terry Pratchett view where > > there are things happening on a level that mortals aren't meant to > > understand. > > > > 2) We look at magic from a more phantasmal viewpoint, where there are > > forces in the universe that just defy explanation (ala Shroud of Turin or > > the creation of the solar system, but on a more productive level) > > > > 3) We look at magic from the viewpoint of a professional magician (ala > > David Copperfield or Penn & Teller), where the magicians view the process > as > > explainable, but design an experience for their audience that is > mystical. > > > > I think, if we're going to assert that there are magical qualities to > > design, we should pick which one we want to go with. > > > > Personally, I'd go with the professional magician viewpoint, because that > > means that we have control over it (and don't require special powers). It > > also, in my mind, is the closest thing to experience design as we think > of > > it today. > > > > One of the things I like about the comparison to professional magic is > that > > magicians, when they get together to talk/teach/share their craft, don't > > ever talk about the "magical elements", except from the perspective of > the > > audience. > > > > For example, there's a saying amongst magicians: "That's when the magic > > happens" It describes the "magical moment", a point in the audience's > > experience when they are to think that the core element of the trick > (such > > as the chosen card moving from the deck into the magician's coat pocket) > is > > happening. Of course, the mechanics of the trick happened at another > point > > in time. The magical moment is part of the experience design, focusing > the > > magician on the audience p.o.v. > > > > Is that what you were thinking? Or were you thinking it might be a > > different perspective on magic? > > > > Jared > > > > > > > -- > Dave Malouf > http://davemalouf.com/ > http://twitter.com/daveixd > http://scad.edu/industrialdesign > http://ixda.org/ > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [email protected] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > -- Steve 'Doc' Baty | Principal | Meld Consulting | P: +61 417 061 292 | E: [email protected] | Twitter: docbaty | Skype: steve_baty | LinkedIn: www.linkedin.com/in/stevebaty ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
