Based on what I've read (which might not have been very extensive),
faces unfortunately do have an effect on users--but I think you can
use that to your advantage in this argument.

http://usableworld.com.au/2009/03/16/you-look-where-they-look/

Users tend to fixate on pictures of faces. The question is, how will
the design take advantage of this effect?

You probably want users to focus on the main article or the main
message. If that's the case, then putting people in the header will
distract users from the main content. Faces should probably be used
only when the goal is to draw the users' eyes to a particular spot.

Even if the design accounts for this by making the images look more
neutral, I think the images would still compete with the primary
content.

On a side note, I wonder what an eye tracking study would reveal
about writers' pictures in the NY Times...I actually have trouble
reading these articles, especially because of the proximity of the
photo to the article:
http://www.nytimes.com/2010/01/24/opinion/24friedman.html

(Disclaimer: I'm not an expert, just a student, and I've never done
any research on this type of thing.)

Dan


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=48858


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