patrick Wrote: > Line right up...you don't have wait any longer to purchase a second, > third, or even fourth Squeezebox2!
Patrick, can you give any hints about if this price drop is inspired by an upcoming new or additional product offering? I would be disappointed to buy another SB2, only to see an "audiophile" version come out a few months later, or a version with integrated amplifier, etc. An example of a great company which gives hints about new product offerings at the same time as offering sales on existing products is AV123 (av123.com). I recently bought a set of their closeout Rocket ELT speakers, even though I knew that they were coming out with a whole new line of even better speakers for the budget-minded folks (the X-series). Why didn't I wait for X? I just didn't like the new finish offerings, vs. the older speakers. But at least I had a choice. I know that might be a bit radical approach to marketing, but it's very effective. AV123 has an extremely loyal customer base, similar to that of Slim Devices, who are constantly salivating about product offerings which are announced far in advance of availability. By the time the product is available, they've often sold out of the first shipments via pre-orders. I'm not suggesting a "far in advance" approach in your market of audio electronics. Not even suggesting that you give details of any product until it is released (your competitors could be faster than you). However, a little hint would be nice, e.g. "yes, we're planning a new product release around the holidays which will be geared more toward the higher end." Or if it's just good ol' Slim Devices, making their flagship more affordable, you could make that clear, as well. Removing the "2" from the SB2's splash screen has us all wondering what's going on. Thanks, Dave -- Dave D _______________________________________________ Discuss mailing list [email protected] http://lists.slimdevices.com/lists/listinfo/discuss
