simbo wrote: > I've come to the conclusion this marketing stuff is harder than I > thought. I also can't believe I just admitted that. > > I'll stick with the IT business a little while longer.
Yea making up more irrational reasons for people's irrational consumer decisions :) But you are rigth it is really really really hard to come up with names on stuff . Where I work it is often [company name] + [vaguelly relevant acronym] + [number ,usually higher than the predecessor ] company name sends a message directly , so it helps . You could also include a hint to the principles of operation or physical atribute if they are kind of novel or cool "Jet powered" "compact" . Or hint at the result or design goals , like a really silent vacuum cleaner that has "silent" in the name . In that realm I Think names such as Transporter or Touch works really well , Squeezebox is just as silly as our jokes but we got used to it . ------------------------------------------------------------------------ Mnyb's Profile: http://forums.slimdevices.com/member.php?userid=4143 View this thread: http://forums.slimdevices.com/showthread.php?t=97975 _______________________________________________ discuss mailing list [email protected] http://lists.slimdevices.com/mailman/listinfo/discuss
