In order to fly off the shelves the Squeezebox needs to be on the shelves to begin with. There are are hardly any retailers selling it right now. I live in NYC and wanted to pick one up at a bricks and mortar store and couldn't find one. (Tekserve only had the Squeezebox 2). Internet sales are great, but for a consumer product you really need to find a way to get in stores.
Squeezebox is a great product - I love mine, but it's really not marketed to consumers at all. I can't imagine growth is "exponential" because there's no awareness of the product in the marketplace (which is why you all have such trouble explaining the product to your friends). Ask 100 people at random on the street what a squeezebox is and you'll get 100 blank stares. Ask 100 people what an iPod is and 30 will take one out of there pocket to show it off, 65 will offer an explanation, and 5 will adjust their hearing aids and ask you to repeat your question. One of the reasons that iPods sell so well is that they've been brilliantly and exhaustively marketed. If/when Apple ever gets serious about competing with the squeezebox with something other than Front Row they'll probably outsell Slim's lifetime numbers within a week or so (assuming they build a halfway decent product). That's not a knock on the people at Slim, just a testament to the power of advertising. -- mrchrispy ------------------------------------------------------------------------ mrchrispy's Profile: http://forums.slimdevices.com/member.php?userid=4175 View this thread: http://forums.slimdevices.com/showthread.php?t=23505 _______________________________________________ discuss mailing list [email protected] http://lists.slimdevices.com/lists/listinfo/discuss
