If people dont care about branding or looks, fine. If people do, that
fine also.

Gone are the days where people bought stuff solely on how well they
perform their given task. Look at the Moto RAZR, dog of a phone to use,
terrible battery life, poor reception and shocking UI. But it was they
best selling phone of the year because people wanted to be seen with a
phone that looks like that. As we say here in the UK "there's nout
stranger than folk". People forget that these are not microwaves, they
are lifestyle products that sitting in pride of place in there living
room next. Call people snobs, but thats the way it is. If companies
dont take that seriously, they will suffer. 

Personally though, i think there are more pressing things to worry
about. Such as if people think that in 2 years or so the Logitech
Squeezebox 5 still runs on open source software, they are in for a
shock. It not in Logitechs ethos, no mater what the marketing boys
around here will say at the moment. Partly because What i think will
happen long term is that Logitech will sell loads of units, but as it
becomes more mainstream they will dumb thing down a little and the
hardcore enthusiasts will drift.But the world will keep spinning.


-- 
autopilot

*SlimServer:* 6.5.1 (Windows XP) + AlienBBC, SlimScrobbler & Last.FM.
*Amp:* Cambridge Audio 640a (living room) / Denon MD30 (bedroom).
*Speakers:* Mission 701's (living room) / Kef Cresta 1's (bedroom).
*Remote:* T-Mobile MDA Vario / Sony PSP / Harmony 525 (IR).
*Clients:* 1 Squeezebox 3 + Softsqueeze.

'LAST.FM' (http://www.last.fm/user/domrevans/)
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