peterw;187188 Wrote: 
> Slim has announced that the gear will have the Logitech logos very
> soon:
> http://forums.slimdevices.com/showpost.php?p=169090&postcount=32
Maybe this makes some kind of sense, if Logitech's intention is to
retain the Slim Devices brand name for the Transporter (and other
future high-end devices). If they want to shift the Squeezebox in high
numbers through big chain stores, then the average man in the street
may well be happier with the Logitech brand they know than with this
unknown company "Slim Devices".

But if the intention is to also rebrand the Transporter as Logitech,
then I am convinced that would be a big marketing gaffe. Example: when
Philips owned Marantz in the 80s and 90s, they were fully aware of the
fact that the way to get their higher end stuff accepted in the
marketplace was to brand it as Marantz. Sales would have been much
lower with a Philips badge.


-- 
cliveb

Performers -> dozens of mixers and effects -> clipped/hypercompressed
mastering -> you think a few extra ps of jitter matters?
------------------------------------------------------------------------
cliveb's Profile: http://forums.slimdevices.com/member.php?userid=348
View this thread: http://forums.slimdevices.com/showthread.php?t=33514

_______________________________________________
discuss mailing list
[email protected]
http://lists.slimdevices.com/lists/listinfo/discuss

Reply via email to