Hi everyone,

A while ago, it was pointed out that while it's clear that
Snowdrift.coop focuses on FLO, sustainability, community etc.,  it isn't
adequately clear that we're not designing Snowdrift.coop for simply any
and all FLO projects.

Specifically, we are not designing for kickstarting dream projects — in
that we aren't promising major capital infusion or having people pledge
for projects that may never happen.

I had some thoughts about how to make things more clear without limiting
us to "established" projects.

The thing is: Snowdrift.coop is for the sorts of projects that would
actually be appropriate and successful with our model. In other words,
we're not wanting lots of projects to sign up and fail. We want projects
on the site to succeed for the most part.

So, the question is: how can we delimit reasonably what sorts of
projects we see as a good fit and tell other projects that we're not
appropriate for them?

There's one big reason it makes sense to accept newer / newish projects:
they don't otherwise have things figured out for fundraising etc. So, we
don't want to specifically say that it's about newness, although that
may be a factor.

If we only supported projects with long history, they could worry that
trying using us might compromise their existing donations. Of course, we
can *allow* them to even reference existing donation options at
Snowdrift.coop, but that's not the ideal for us.

What we don't want:

We are NOT for projects where: their scope is so small that donations
aren't really needed. People might *like* to get tips or even to get
rich when everyone loves that little quick thing they made, but we are
only for funding projects that actually have lots more work to keep
doing. We *could* support a "project" is the ongoing creation of many
small things though, such as many songs from a songwriter.

We are NOT for projects where: they are some obscure backed/upstream
type of thing such that even if they affect many people in the end,
there's no decent-sized audience of people who would know or want to
know or think about the project. I.e. Projects at Snowdrift.coop need to
be of the sort that, in principle, would actively *interest* a decent
sized audience even if the project doesn't already have established
substantial audience.

We are NOT for projects where: There is no team or people currently
wanting to dedicate serious ongoing time to it.

Basically, we need to communicate and clarify what we think will make
projects succeed, and we want to *curate* the site to encourage likely
successes to sign up and discourage *likely* failures from wasting their
time and getting discouraged.

For our initial launch, we want to actively recruit and only accept
projects we think have a good chance at success. Then, as we open things
up more, we still want an intake process where we can do a mix of
helping projects to best fit the way the system works and also explain
to projects that are a bad fit that we think they are a bad fit. How
much we err toward curation (aka censorship?) or just letting in
whatever… we have to figure out these issues as we go.

I know at this point that we want the launch projects to do well, so we
want to be extra thoughtful early on. That means that our ideal *launch*
projects will already have dedicated teams, large audience, tons of
potential that they could reach with better funding, and reputable
history — and somehow also be willing to take a chance with us.

The projects I most want to *exclude* are (A) those that are really
unrealistic but which sound neat — people will want them in principle
but they don't actually make sense or aren't possible, they haven't
shown themselves to be feasible and (B) projects where the
developer/author thinks they are great but really are trivial junk that
no real audience will ever care about.

There's a real bias and concern about who makes these judgments and how.
But I think we want some level of scrutiny, wanting evidence of project
viability and good-fit *at least* for the launch projects. The primary
goal is to show that the system is workable with the projects most
likely to fit well, and *then* we can discuss opening it up more
broadly. But this situation needs to be communicated transparently.

So, thoughts? Concerns? Suggestions about how to specify these details /
communicate this clearly?

https://snowdrift.coop/p/snowdrift/w/en/projects is the relevant wiki
page, though it hasn't been updated lately.

-- 
Aaron Wolf Snowdrift.coop <https://snowdrift.coop>

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