I like it.
The only alternative I can think of is "WE FUND FLO CULTURE."
The downside compared to "free" is that people don't immediately know
what it means.
The upside is it's more nuanced, and provides a nice jumping point into
explaining what we mean by FLO.
I have no marketing expertise, and even if I did I'm not sure which I
like more, so I'm just throwing this one out there for discussion.
~Stephen
On Wed, Sep 16, 2015 at 3:50 PM, mray <[email protected]> wrote:
Hello everybody,
It is time to have a fruitful discussion about our slogan, we don't
have
one - but we should. My current mock-ups just use "FUNDING A FREE
CULTURE" but that isn't anything that has been decided at all.
We are about to create promotional resources and eventually I'd like
to
make use of a slogan. We need to settle this soon.
The properties I seek in a slogan are:
* brevity
* concision
* simplicity
* clarity
Concerning what the slogan could convey have a look at our mission:
https://snowdrift.coop/p/snowdrift/w/en/mission
or the slogan page:
https://snowdrift.coop/p/snowdrift/w/en/slogan
So here is my candidate:
"WE FUND FREE CULTURE."
WE indicates that it is about people (many!), maybe including
you
FUND covers our financial angle
FREE is the best compressed version of Free/Libre/Open
CULTURE represents the scope of different content we support
Thoughts? Comments? Alternatives?
Cheers,
Robert
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