At 11:46 AM -0400 5/4/02, Steven T. Cramer wrote:
>I think if we could get Wal-Mart to accept e-gold then the rest of the
>world would follow.  Any ideas as to how we could accomplish such a thing?


Steven, I think the simplest idea and the "normal" "KISS" approach in 
the marketing/retail world would simply be for e-gold to pay WalMart 
a "shelf space" fee to accept e-gold.

For as little as a few million bucks they could have e-gold put "in" 
at WalMart.

(This appears to not be e-gold's style though, they prefer to let it 
grow organically...and fair enough, it's their company.)


(2) Other than that the only hope would be a sort of 
guerilla-advertising campaign of contacting key execs at WalMart and 
making them learn about e-gold.


(3) Other than that WalMart are definitely a listening caring 
institution...conceivably if the right person (I would suggest a 
senior citizen) simply had a chat to their local Wal manager, it 
could conceivably filter up.


You've gotta love Sam Walton.  On a recent "rich person" list, Gates 
was of course #1.  But wait a minute .. of the next like ten people, 
about 6 of them were Sam Walton's heirs!  All with comparable but 
slightly less wealth than Gates.  Impressive.

Sam Walton - perhaps the greatest of all American "systems 
innovators", greater than Ford and the rest.

jp




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