I think the problem with a download page would be that users can just copy
the URL and then post it to everyone and sundry to download for free.
If that is the case, you'd need to either mask the URL, use a popup that
forbids rightclick or set the access permissions for your site in such a
way that the url can not be accessed directly but only through a link from
within the site.

To then still make it possible for the legit user to get to the download
page, you'd need to set a password page with login and embed the password
in the <PAYMENT URL=>.
This would then look something like this:
"yoursite.com/downloads.html?pass=legit"

A more elegant way would be to use some php, but then that would also be a
bit more complicated.

Also, you will need to mask the code of the order button.
Cause if the code reveals the download URL, then all a user has to do is
look at the source code, copy and paste the URL and start downloading
BEFORE proceeding with payment.

Maybe the easiest solution would really be to email the package [depends
on the size, of course] through an autoresponder.
Then your PAYMENT URL would link to a page that has a field where users
enter their email address and the autoresponder sends them the ZIP.

Finally, just a thought, why are you concerned about people downloading
without having paid? People with that type of mind set will pay once, add
the ZIP one of the freehost sites and spread the word that everyone can
grab it from there.

So unless you start issuing registration codes to open the ZIP, which
would fix about half your problems, you might just save yourself the time
and energy and simply hope that the number of honest people who pay before
downloading is large enough to support your business.

Sorry for being the bearer of bad news...



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