Dear Edsaters,
I have a client who would like to determine the demand for a very high-tech
product and would like the results to be rigorous as they will be used to
convince investors of the need for such a product. The problem is that the
sample size is only about 25. Besides frequency counts and percentages how
else can one analyses the results to show that there is a demand for the
product? Any suggestions on important questions that need to be asked will
also be welcome. I have read that a simple yes/no scale is better that a 5
point likelihood scale for demand type questions. Any thoughts?
Kind regards
Grant
