Hi !

Since we switched the name from the marketing team to the engagement team my 
thoughts about what have to do has changed a bit. As consequence, I'm more 
concerned about promoting the participation into the GNOME project. Of course, 
we still must help to communicate what GNOME is, what we are doing, but it is 
true that we can also have to to encourage participation of new and old 
contributors.

One of the things we could do in this area is using a gamification badge-system 
in order to encourage the participation in the project. It is quite difficult 
to know the motivations behind of all our contributors, aside to help to this 
awesome project, but I think a badge system can add some value to the 
contributions and encourage some people to do more. A badge can be considered 
as a reward for certain amount of work that deserves some kind of recognition. 
A good thing about badges is that this recoignition can be used outside the 
project, for example when looking for a job.

Though the concept is pretty simple, the design of the badge system has to be 
done carefully. The goal is to  encourage people to start contributing and also 
to convey contributors into the process of learning and mastery by contributing 
more. 

This system has associated several problems. For example, people will attempt 
to exploit any system in which there is something they deem of value, that can 
result in weird behaviour. For example, if we give a badge for a certain number 
of bugs opened in bugzilla, the number of duplicated bugs can raised.

At the end, what we need is a system that rewards the work done in the project. 
But I think that with an appropiated interface can also us help to give some 
information about what people are doing (communicate GNOME). I am very fan of 
the work of Vinicius Depizzol did for the GNOME Community web page.   

http://softwarelivre.org/rss/planetas/gnome-brasil/vinicius-depizzol-gsoc-weekly-update-8

Hey folks, what do you think ? Is it a good idea to have anything like this for 
GNOME ?  Maybe something different like a karma system point ? Can we do that ? 
 Can we do a plan ?

Just my two cents about this topic, mostly brain storming :-)

Cheers,

   -- Juanjo Marin

PS: Other Free Software projects has some implementations of this

Mozilla (they seem to have the FLOSS badge standard)
http://openbadges.org

Fedora
https://badges.fedoraproject.org/about

Ubuntu
https://wiki.ubuntu.com/Accomplishments
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