On 11/2/05 11:54 PM, Paul Berkowitz wrote:

> Why does anyone use it?

It's 

A) Easy to set up -- they mail you unwanted CDs, you don't have to leave the
house to "get internet"

B) "All our friends" use it

C) "Friendly" interface with one-click navigation and "Keywords" (Click or
type in keyword for "restaurants" or "flights" or "weather" rather than
having to launch a browser and google for information)

D) Thousands of access numbers nationwide make it handy for traveling (think
retired snowbirds) and cities without other local internet access may have
local phone numbers for AOL (such as my hometown in rural Iowa)

E) Chat and IM, while "replicatable" with other software, is available in a
one-stop shop with AOL (see "easy to use!")

F) The TV commercials make AOL members feel "safe"

G) 1000 free hours means that you give everyone your "new" AOL email addy
and when the thousand hours are up, it's too much hassle to change and let
everyone know the new one...

etc.

I had it for a few years after eWorld closed; I figured out the problem with
attachments was costing me clients (I am a freelancer), so I switched. When
my inlaws wanted "internet" they looked in the drawer and voila, there were
half a dozen AOL CDs, so they popped one into the computer and are "hooked". 


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