Hi Dan;

We're trying to keep this in "Flying" so I've only responded there.

Thanks for your efforts to keep things going, it's commendable.  It was a 
pleasure meeting you when you were in Texas and I appreciate the time you took 
to visit.  You're a real Ercoupe enthusiast and the perfect person to be a 
leader of anything.  Man, anyone would be lucky to have you on their team as a 
key player.

I'm glad you posted this.  You're where I was some years back and I agree that 
indeed it is very frustrating.  Shows me again that things unfortunately 
haven't changed.  You're basically selling a concept and sales is a tough line 
of work.  Many who try end up taking rejection a bit personally even though it 
wasn't the intent and their downslide occurs.  It's normal.  When it occurs 
some will burn out and just be happy with the way things are, some will get out 
completely and some will just figure out how to get to the next level.  

There are those non productive times when the salespeople, no actually sales 
management, need(s) to have a look at the product and see what could be done to 
make it more appealing.  It's not a "If it ain't broke, don't fix it" thing, 
it's a constantly changing entity.  Probably where New & Improved comes from on 
so many items.  ;-)  Other times the salesperson needs a bit of motivation or a 
boost from the within (a pat on the back).  

Support is paramount and can come in many ways whether canvassing help, a new 
outlook or method, education or sales tips, or just plain old R & R.  A good 
sales manager realizes that there are only a handful of superstars out there 
that can get the job done alone and makes it part their own duties to build 
those superstars from the talent available.

I feel I'm stepping onto the box again and need to get down, it wasn't my 
intent to dominate the discussion, I just want our list members to toss out 
anything that may come to mind. So I'm off for now!

Happy New Year, Dan.    

Al DeMarzo
Visit the Ercoupe Swap Page - Free and Easy
http://www.ercoupeowners.com/swap/swapbook.htm






  ----- Original Message ----- 
  From: Dan Hall 
  To: [email protected] ; AJ DeMarzo ; [EMAIL PROTECTED] 
  Sent: Wednesday, January 02, 2008 1:59 AM
  Subject: [ercoupe-flyin] RE: EOC



  Al and all,
  I obtained a FAA list of all registered Ercoupe owners in the USA two years 
ago and snail mailed ALL the registered Ercoupe owners in CA at my personal 
expense to try and solicit;
  1) increased participation in our region 7 events (members or not!) & 
  2) more active members for the Region 7 group (& our email newsletter list).

  After many hours of work & not insignificant expense, the net response was 
less than 5 new members for the CA region, and probably fewer joined the 
national organization.   I have not attempted that again and am unlikely to do 
so.   (BTW - I also shared the FAA listing for Ercoupe owners with the National 
EOC at their request.)

  I don't know what the answer is but I've done snail mails to all registered 
owners in CA, put out a (more or less weekly) email newsletter for over 3 
years, put together an annual event schedule for the region (with all the 
member input I could get!) including an event each month for the Northern & 
Southern halves of the state, and helped put up a web site for the region.  

  I have quite a number of people on our email newsletter list for Region 7 who 
are NOT EOC members, but who are interested in hearing about our activities 
(and hopefully participating in them from time to time).

  While a number of the members (& non-members) enjoy and appreciate the email 
newsletters, the net result has been very little change in active participation 
or membership.  About the only thing I seem to have accomplished with my MANY 
hours of (volunteer) time is to help keep member participation from declining.  
 I would also note that the LSA & Sport Pilot rules have helped boost interest 
considerably for the C & CD models, and that seems to have helped increase 
interest in Ercoupes among older pilots.  


  I don't know how to change the situation; however my feeling is that the 
social / family aspect is probably key / critical for event participation and 
organizational health (others may disagree).  The technical information is 
important for keeping our Coupes flying (long term), and is of interest to a 
significant minority of the group (myself included).  However technical 
articles & information require regular contributions from the real technical 
gurus, many of whom obviously enjoy the hands on aspects of working on the 
airplanes and / or with owners; but do not seem eager to provide written 
materials (perhaps personal preferences, the amount of time and work involved, 
and / or worries about possible liability...?)

  I also thing that the relatively small size of our group, and the inevitable 
slow shrinkage probably limits what can be done to volunteer efforts.  Without 
members volunteering their efforts, I don't see how things can be made to 
change significantly.  

  In short, I don't have the answers, nor do I see any obvious 
answers.....perhaps someone else does...?

  Best regards,
  Dan Hall
  N3968H
  Based at CNO in SoCal
  Region 7 (Acting Director)
    ----- Original Message ----- 
    From: AJ DeMarzo 
    To: [email protected] 
    Sent: Monday, December 31, 2007 4:03 PM
    Subject: Re: [ercoupe-flyin] Re: EOC


    When I was a director, the newsletter contained a list of all new Ercoupe 
owners with a little note saying they should be contacted.  I've registered 
three Ercoupes in the last four years and have never had a solicitation to 
join.  There's one problem, what's the solution?  

    Should things remain the same?  Marketing would be the first thing brought 
up to snuff if I were steering the craft!

    Al DeMarzo
    Visit the Ercoupe Swap Page - Free and Easy
    http://www.ercoupeowners.com/swap/swapbook.htm



      ----- Original Message ----- 
      From: Mark H. 
      To: [email protected] 
      Sent: Monday, December 31, 2007 9:23 AM
      Subject: [ercoupe-flyin] Re: EOC


      I agree that this is a great place to start. But how do we get the 
      word out to people that don't know about this forum? I stumbled on it 
      by accident. If we still had the wing news letter or the meetings, I 
      might have known sooner. See it's very true, we had a very good wing 
      leader here and when he stepped down that was the end. That was a big 
      part but at one time there was 8 coupes on our field, now there is 
      only mine. There must be a way to let members and non-members know 
      about this? Is there some way for the wings to get in touch with them 
      and let them know and get them involed. And yes I did do something on 
      Friday, I e-maild Syd and volunteered to help out at the 08 fly-in. 
      MArk 

      --- In [email protected], "AJ DeMarzo" <[EMAIL PROTECTED]> 
      wrote:
      >
      > This is a great place to start. But remember that the goals need 
      to be addresses to find the mission statement. The mission statement 
      shouldn't be changed to accommodate the accomplishments.
      > 
      > Al DeMarzo
      > Visit the Ercoupe Swap Page - Free and Easy
      > http://www.ercoupeowners.com/swap/swapbook.htm
      > 
      > ----- Original Message ----- 
      > From: Tommy Terry 
      > To: [email protected] 
      > Sent: Monday, December 31, 2007 8:40 AM
      > Subject: [ercoupe-flyin] EOC
      > 
      > 
      > 
      > After having "slept" on the thoughts I presented last night, I 
      have a question:
      > 
      > 
      > 
      > What is the Mission Statement of the EOC?
      > 
      > 
      > 
      > To get anywhere, we have to know where we're coming from. It is 
      absolutely possible that the club is completely fulfilling it's 
      mission and meeting all of its goals! If that is so, and the club is 
      not meeting the needs of the membership, then; maybe we need to 
      change our mission. It is not unheard of. Successful organizations 
      modify their Mission Statements as times and needs change. Imagine, 
      if you will, a modern fire department with items mentioned in it's 
      mission statement concerning fresh hay for the horses and no mention 
      of hazardous materials or emergency medical services. 
      > 
      > 
      > 
      > Could it be that we, the EOC, are still looking to provide fresh 
      hay? If so, we need to re-write.
      > 
      > 
      > 
      > Could it be that there never was a Mission Statement? If this is 
      the case we need to develop one.
      > 
      > 
      > 
      > I sure hope that an officer or two of the club will step up and 
      answer those questions, not to defend him or her self but to educate 
      those of us who do not know.
      > 
      > 
      > 
      > Tommy
      >





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