Bob's POST inspired some searches which give interesting reading: http://search.yahoo.com/bin/search?p=chinese+cars http://search.yahoo.com/search?p=chinese+electric+vehicle http://search.yahoo.com/search?p=chinese+electric+automobiles
The Chinese have and are selling ICE vehicles. Chinese EVs are fine with me, but I hope that their marketing is tailored to their markets. When I was stationed in Taiwan, one of the popular car companies was Yue-Loong. It was designed for the Chinese stature (like the REVA, it was not made for 6 ft+ Californians). In the 70's drove an Aurenthetic (E-minibike) to school and work that was made in Taiwan, imported to and distributed from L.A., and assembled at local dealerships. It worked great for several years, until my local dealer went for ICE profits (no support). We all know the problem with selling Novas in the Spainish Speaking countries. So, perhaps with the constructive feedback from EV drivers, the Chinese EVs that are introduced aren't named: Long-duc-dong or any other name where the US Automaker paid media will have a field day. >From what I have seen, Chinese vehicle names that instill Chinese buyers, will have a negative effect in English speaking countries. Whether it is right or not, the naming scheme that is used by the US ICE automakers should be followed. Being different is a harder sell. I hope they do their marketing right. -Bruce ===== ' ____ ~/__|o\__ '@----- @'---(= . http://geocities.com/brucedp/ . EV List Editor & RE newswires . (originator of the EV ascci art above) ===== __________________________________________________ Do you Yahoo!? Faith Hill - Exclusive Performances, Videos & More http://faith.yahoo.com
