Fan inspired, and professionally produced Tesla TV commercial

http://www.greencarreports.com/news/1082216_tesla-model-s-driving-on-sunlight-amateur-video-not-so-amateur
[video] Tesla Model S Driving On Sunlight: Amateur Video Not So Amateur
By Antony Ingram  Feb 8 2013 

[video  
http://youtube.com/watch?v=QweNsLesMrM
Tesla Model S: Gallons of Light
Feb 6, 2013
http://www.gallonsoflight.com
On January 3rd, the Knapp family took a road trip in their new Tesla Model
S. Using free, solar-powered Superchargers all the way.
]

The right car can inspire people.

Whether it's the poetic beauty of an Italian sports car or the noise of the
race track, that inspiration takes many forms.

For some, the all-electric Tesla Model S is their inspiration. The sleek
electric sedan has certainly attracted attention far beyond that of most
electric vehicles, but it's the die-hard fans who are most inspired--and
this fan-made commercial is proof.

Every second of footage looks professionally produced, as if Tesla Motors
itself is promoting the car.

Filmed on January 3rd, the one-minute commercial follows the Knapp family,
whose road trip using solar-powered Tesla Supercharger stations--hence
"Gallons of light"--highlights how such a trip doesn't need a drop of fossil
fuels, in the right kind of car.

Created by Jordan Bloch, who Autoblog Green says has also made videos for
Nike, British Airways and Nissan, the ad is perhaps a little saccharine for
some.

That shouldn't detract from what has been achieved on a tight budget
though--nor that only 61 seconds of footage is enough to effectively
highlight the joys of driving electric--something the carmakers themselves
have occasionally struggled to do.

In fact, it leaves us wondering why some adverts have done so little to
convey the real benefits of driving an electric car--the silence, the ease
of use, and the spirit of the community of like-minded owners.

It'll make you want to drive the car too--which is what a good advert should
do.
[© 2013 Green Car Reports  All Rights Reserved]




For all EVLN posts use:
http://electric-vehicle-discussion-list.413529.n4.nabble.com/template/NamlServlet.jtp?macro=search_page&node=413529&query=evln&sort=date

{brucedp.150m.com}



--
View this message in context: 
http://electric-vehicle-discussion-list.413529.n4.nabble.com/EVLN-Tesla-S-running-on-gallonsoflight-com-video-tp4661133.html
Sent from the Electric Vehicle Discussion List mailing list archive at 
Nabble.com.
_______________________________________________
UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub
http://lists.evdl.org/listinfo.cgi/ev-evdl.org
For EV drag racing discussion, please use NEDRA 
(http://groups.yahoo.com/group/NEDRA)

Reply via email to