http://www.automotive.com/bmw/i3/2014/first-drive/
2014 BMW i3 Giga First Drive
By Jacob Brown  |  December 11, 2013

[images  
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2014 BMW I3 Edrive Three Quarters View In Motion

http://image.automotive.com/f/bmw/i3/2014/first-drive/61002777+soriginal/2014-BMW-i3-eDrive-passengers-side-view-doors-open.jpg

http://image.automotive.com/f/bmw/i3/2014/first-drive/61002939+soriginal/2014-BMW-i3-eDrive-rear-end-in-motion.jpg
]

BMW tries to reinvent the car ...
What It Is
BMW's take on how to build an electric city car.
Best Thing
The interior is airy and premium, and the whole experience feels like
nothing else out there.
Worst Thing
Lousy ride control, un-BMW-like driving dynamics, cramped back seat and
uncomfortable front seats.
Snap Judgment
Even with so much going for it, BMW's first attempt at urban mobility comes
up short.

Reality has finally set in: Electric cars aren't going anywhere. Global
warming exists, whether or not you believe Al Gore's ManBearPig mantra, and
regulations against internal combustion engines are getting tougher to meet.
Perhaps more than any time in the last 100 years, the car is evolving, and
BMW is quickly joining the fray instead of sitting on the sidelines and
buying EV "clean air" credits from Tesla.

Even considering BMW's welcoming of new technologies with open arms, with
the way U.S. laws have been finagled, the company wouldn't have had a choice
but to build an electric car.

Out of the growing need for cleaner vehicles in the midst of greater urban
congestion, the BMW i3 was born. This little egg-shaped car is the first
so-called Mega City Vehicle from BMW, and it looks almost nothing like
anything that's come before it. In fact, it's built like nothing before it,
implementing a plastic body and carbon fiber reinforced plastic structure
that, along with aluminum, is ultra-strong and ultra-light. BMW didn't even
want to put its badge on the car during the car's planning stage—that's how
different it is. Now, BMW is placing a mega-sized target on its Mega City
Vehicle to deliver both as a smart, savvy EV and a proper Ultimate Driving
Machine. BMW invited us along to drive through Los Angeles to see if it
could deliver on that kind of promise—a lofty promise if you ask us.

Walkaround

Bedecked in metallic Solar Orange paint and black accents, it was hard to
not think of the BMW i3 as the automotive embodiment of a pumpkin upon first
sight. But as much as it doesn't look like a BMW—from its closed-off kidney
"grille" to its narrow, upright body, to its rear suicide doors—it somehow
works. In fact, the whole car looks futuristic and comes across as a truly
modern design in a sea of warmed-over hatchbacks that are quickly permeating
the premium green segment.

And yes, it will come in other colors when it goes on sale in the U.S. early
next year. But none of them have been shown on our shores yet, and none of
them will be anything too exciting like, say, brown or green.

Amid all of its details, there's always one you can't forget: its size. At
157 inches long, it's 17 inches shorter than the already modestly sized
Nissan Leaf, presenting it with a rather square stance. You don't quite
realize just how small it is until you get it into traffic next to other
vehicles, as its interior is actually quite spacious—at least for front-seat
passengers.

Sitting Down

BMW further accentuates its new approach to car-making with an open,
lounge-like interior, highlighted with light-colored materials and big
windows that present an airy feel. Without the need to have an engine or
transmission up front, it allows space for the dashboard to float freely
without any footwell intrusion, and the interior uses recycled materials to
heighten its green credo.

Examples: The leather seats are Bridge of Weir, tanned without any toxic
chemicals. Much of the plastic inside is made of hemp—it's not cannabis, we
asked—and the carpet is made of recycled bottles. Other highlights include
two razor-sharp color display monitors for the gauges and iDrive
infotainment system, features that look like they were poached right out of
a Mac store, and the design is among the most innovative we've seen.

Unfortunately, it's let down by one glaring flaw: Exactly none of the seats
in the BMW i3 are comfortable. The front buckets are flat, unsupportive, and
thinly padded, which left us with severe fatigue from just 60 miles of
driving and riding in the i3. The back seat has as much room as you'd expect
in a subcompact car, which means somewhere between "Deal with it,
begrudgingly" and "Haha! Sucker!" The rear-hinged suicide doors—an apt
description in this case—make getting in and out a little better. Still,
there's a lot of room for improvement, both figuratively and literally
speaking.

A Few Photos of this Vehicle

Driving

Like any electric car, torque comes on quickly and never relents. The BMW i3
we drove without the range-extending two-cylinder engine (a $3,850 option)
came in right around 2,700 pounds and supplied 170 horsepower and 184
pound-feet of torque to the rear wheels.

That proved plenty peppy in traffic, whether in Comfort, Eco, or Eco+ mode,
but we wondered why there was no Normal to be found—unlike other BMWs. While
its acceleration pleasantly surprised us, it was the i3's deceleration that
proved somewhat disconcerting. Most electric cars will automatically brake
with their regenerative systems putting juice back in their battery packs.
The BMW i3 was no different. However, its regen was among the most
aggressive we've used, allowing us to drive the car with just one pedal at
almost all times. The upside is the car's efficiency, making the most of its
22-kilowatt-hour battery pack and estimated 100 miles of range. The downside
was that, until we got used to it, the car felt jerky.

That feeling became exacerbated by the car's suspension, which tried to tame
Los Angeles' undulating, under-maintained roads the best it could.
Unfortunately, its tall, upright stance and loosey goosy wobble, along with
the unsupportive seats, led us to sway from side to side quite frequently.
That, in turn, created a bit of motion sickness.

With narrow 175mm tires—and those are the wider, optional "sport" tires—the
i3 does its best to maintain composure over potholes at speed, but it can
only do so much. The BMW i3 really ought to have wider tires, as its tires
quickly find their limits in any kind of spirited driving—the sort of
driving you'd expect from a BMW, exhibiting a high-pitched WAH-WAH-WAH noise
in any quick corner.

It's a good thing the electric power steering is tight and decent,
reminiscent of a Mini Cooper's. Its turning circle is amazingly small, and
visibility is excellent all around. Much of the rest of the way the BMW i3
drives is a bit of a letdown.

Summary

The 2014 BMW i3 has so much going for it, from its futuristic interior to
its dynamic, daring exterior styling. Yeah, it may not be pretty, but it's
sufficiently fun, funky, and experimental, and its ambience will never be
confused with anything else's.

It's just a shame that it's wholly unsatisfying to drive, and its ride is
the chief culprit. For more than city jaunts, it's also one of the more
uncomfortable vehicles we've driven this year, and that further solidifies
its place down a rung from the typically excellent products BMW builds.
Perhaps it would have been best if BMW would have left its badge off the i3.

From the Toyota RAV4 EV to the upcoming Mercedes-Benz B-Class Electric Drive
to even the far cheaper Nissan Leaf, there are more comfortable, quicker,
longer-range electric cars that are, in many ways, more enjoyable to drive.
BMW created a whole new way to build an electric car, sure. But new doesn't
always mean better.

Basic Specs
AC permanent magnet electric motor, 1-speed automatic transmission,
rear-wheel drive, 170-hp, approximately $46,000 as-tested, 80-100 miles of
range
[© 2013 Automotive.com]



http://www.auto-types.com/autonews/bmw-to-r-up-i3-production-meanwhile-tesla-designer-chief-bmw-i3-looks-like-a-piece-of-furniture-from-ikea-11044.html
BMW To Ramp Up i3 Production; Meanwhile, Tesla Designer Chief: "BMW i3 looks
like a piece of furniture from Ikea"
December 13, 2013 - The Germans' confidence in the potential of the small
electric car seems to pay off, with orders exceeding the initial
expectations.




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