% Late in coming, but happy it has ... %

http://www.examiner.com/article/2014-ford-focus-electric-additional-savings-might-be-too-hard-to-pass-up
2014 Ford Focus Electric additional savings might be too hard to pass up
by Ruth Manuel-Logan  February 2, 2014

[image  / Ford
http://cdn2-b.examiner.com/sites/default/files/styles/image_content_width/hash/2a/79/2a79469179f3bc404712b2f585e211af.jpg
Will Ford's pricing strategies for its Focus Electric help clear them off
dealer floors?
]

First Ford slashed $4,000 from the sticker of its 2014 Focus Electric last
summer, now as if the major discount on the vehicle was not enough, the
automaker is offering up to $6,000 cash back and zero financing for up to 60
months on the hatchback.

The 5-passenger Ford plug-in which has an EPA-approved range of 76 miles on
a full charge was behind the pack of such green competitors as the Chevy
Volt and Nissan Leaf. A mere 177 of the 2014 Ford model vehicles were sold
nationwide last June while in comparison, Chevy pumped 2,698 Volts and
Nissan delivered some 2,225 Leaf EVs.

Reportedly, Ford joined in the price war among automakers, all vying to lure
consumers in the market for an electric vehicle.

Nissan slashed its entry level Leaf price by $6,400 last year in January. By
the time March rolled around, sales for the Leaf shot up as a result of the
inviting pricing tactics. In the first six months of 2013, Nissan had
managed to push 9,839 electric vehicles.

Quite a feat and other automakers took notice--Fiat with its 500e, GM's
Spark EV and Volt and Honda's Fit EV.

Reportedly, the 2014 Ford Focus Electric which will now go from $35,170 to
$29,170 is also eligible for a federal tax credit of $7,500. So the price
for the hatchback drops yet again to an incredible $21,670 but do keep in
mind, that there are states also offering credits for electric vehicle
purchases, so the sticker can very well dip even further to quite a bit
under $20,000.

Potential Focus Electric shoppers might also want to check out leasing deals
on the car as well. The stripped Nissan Leaf S has a 36 month leasing deal
of $199 with $1,999 down and reportedly, the Ford electric might follow
suit.

Time will tell however, if the Ford Focus Electric's pricing strategies will
help clear them off dealer floors!
[© 2014 Clarity Digital Group]




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