http://www.greenerideal.com/vehicles/nissan-taking-notes-tesla-owners-2/
Nissan Taking Notes From Tesla Owners
By Julian Sacco | February 25, 2014

[image  
http://www.greenerideal.com/wp-content/uploads/2014/02/Nissan-LEAF-2014-19.jpg
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Nissan is looking to boost sales of their all-electric model “Leaf” by
talking to Tesla owners to find out what they love and what they hate about
driving an all-electric vehicle. Nissan hopes to make improvements to its
little electric car, making it more of a pleasure to own and operate. 

Be-Leaf in Nissan In 2011 
Nissan released the Leaf making it the worlds first all-electric production
car. Three years have passed since this release and Nissan has failed to
meet their expected sales goal of 20,000 units a year. This would have been
easier to do when the Leaf was the only option on the market but now there
are several models in direct competition with Nissan. 

It’s no secret that the Tesla Model S is the fan favorite among all-electric
cars, despite its steep price tag. Nissan has reached out to Tesla owners in
the Sacramento area to ask what they think about their Model S. This market
study requests that the participants start with a web-based survey, are
asked to keep a “driving diary” of their vehicle in everyday life for about
a week, and the study ends with a brief interview with Nissan staff. 

Nissan is looking for specific information on where and when people charge
their vehicles, how often they have it plugged in for, how far it’s driven
on a daily basis, and whether a full charge is used everyday. Other
inquiries included asking about the features that owners like and dislike
about their Tesla Model S. 

Most agree that it’s fair to assume Nissan is doing all of this to improve
their current all-electric model but some have suggested that Nissan may be
on a mission to knock Tesla off of its high horse where it dominates the
higher-end of the electric vehicle market. 

High-End Competition 

Nissan/Infiniti has shown us several concepts for higher-end electric cars
such as the Infinity LE all-electric luxury vehicle but with a range of just
under 100 miles, there is no way to compete with the Tesla Model S that
boasts a range of three times more than that. Not to mention that when this
Infinity model was brought to the Goodwood Festival in England and put on
the track, it totally embarrassed itself by breaking down in front of
spectators which is probably the reason why Nissan/Infinity has yanked this
concept from future production.
[© 2014 progress media]




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+
EVLN: Honda will end Fit EV production in 2014, Déjà vu


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