% Neighbors that know your tel# could abscond/steal& scarf your pizza before
you can get it. Like GM and Nissan, Ford is working with a China automaker
to produce EVs for the China market (not the U.S.). ? So, when will Ford
$pend on U.S. market EVs? %

Domino's and Ford team up for driverless pizza delivery test
Aug. 29, 2017  Brent Snavely

[images  / Elaine Cromie/Special to the Free Press
The Ford Fusion hybrid autonomous research vehicle, which will be used as
the self-driving pizza delivery vehicle in a partnership between Ford and
Domino's, photographed on Friday, August 25, 2017 at Domino's Farms in Ann

Domino's Chief Development Officer, Kelly Garcia, stands next to the
self-driving test vehicle on Friday, August 25, 2017, after the announcement
of a partnership with Ford to test self-driving pizza delivery vehicles at
Domino's Farms in Ann Arbor

Sensors are attached to the top of the Ford Fusion hybrid autonomous
research vehicle, which will be used as the self-driving pizza delivery
vehicle in a partnership between Ford and Dominos

ANN ARBOR, Mich. — Someday, the Domino's pizza you order might show up in a
Ford car that drives itself.

Testing will begin testing the concept Tuesday in the Detroit suburb of Ann
Arbor, where Domino's is based, to see whether customers like the idea of
driverless-car delivery or stumble over what amounts to a self-serve pickup
process once the pizza arrives.

The nation's second-largest pizza chain isn't sure whether its customers
will be eager to go outside to pick up their pizza from a driverless car in
the rain and snow, but it wants to begin testing the idea now so it can
position itself at the forefront of the emerging technology.

“We are delivery experts. This is where the industry is going," said Russell
Weiner, president of Domino's USA. “We think we are the right company, and
we certainly are working with the right partner to make this happen."

While the idea will require the customer to do a little extra work, people
have adapted in the past to self-service gas and self-checkout at grocery
stores. Plus, the pizza won't cost more, and no tip will be required.

Why they are testing it

Domino's wants to make sure it continues to explore innovative ways to stay
ahead of the competition for getting pizzas to the right place as fast as
possible. The company began dispatching pizzas to homes in 1960 and delivers
more than 1 billion pizzas worldwide every year. “So delivery is very
important to us," Weiner said.

For Ford, partnering with Domino's provides a way to interact with a
sophisticated company in the food-delivery business as it develops
self-driving vehicles.

While much of the focus is on self-driving vehicles used by ride-hailing
services such as Uber and Lyft, the sale of vehicles capable of delivering
packages and goods could be just as lucrative for automakers.

The Ford Fusion hybrid autonomous research vehicle, which will be used as
the self-driving pizza delivery vehicle.

"When you look at moving goods, there are perishable goods, which are
difficult to do, like we are experimenting with Domino's, and then there are
non-perishable goods," said Sherif Marakby, Ford's vice president of
autonomous and electric vehicles.

For now, the partnership only involves one vehicle at one Domino's pizza
location in Ann Arbor [MI]. 

Over the next several weeks, randomly selected Domino’s customers in Ann
Arbor will be asked whether they are willing to participate in the research
project and receive their delivery from the self-driving Ford Fusion hybrid.

While the vehicle will actually be driven by a Ford engineer and staffed
with researchers, it is being made in a way to make the customer think it is
driving itself. The windows will be tinted to prevent the customer from
seeing the driver.

Marakby said Michigan laws do not yet allow the delivery vehicle to operate
on public streets in a full self-driving mode even though the vehicle is
capable of driving itself.

The customer will receive a text message when the vehicle arrives and then
go out to the car.

The customer will then enter the last four digits of his or her their phone
number on a tablet computer mounted on the outside of the vehicle. The
correct number causes the window to open and the customer can pull the pizza
out of a compartment designed to keep the pizzas warm and prevent them from
sliding around.

Kevin Vasconi, Domino's chief innovation officer, said the company expects
all kinds of things will go wrong. In fact, he actually hopes some customers
have problems or get confused because the purpose of the test is to discover
issues that engineers haven't anticipated.

But engineers at Ford and Roush Performance, which outfitted the Fusion with
the additional hardware and electronics necessary to turn it into a delivery
vehicle, seem to have thought of almost everything.

If the wrong number is keyed in three times, a prompt will direct the
customer to call the store for assistance. If a phone or another object is
left in the compartment, as the customer picks up, the pizza's sensors will
detect the object and a voice will remind customers to make sure they have
all of their belongings.

A touchscreen interface tablet, which will guide the customer through the
whole experience, is attached on the passenger side of a Ford Fusion hybrid
autonomous research vehicle.

And if customers linger too long as they check out the vehicle, they will be
asked to step away so the car can safely drive away.

Afterwards, customers will be asked to participate in a survey that will ask
how they liked the service.

A threat to delivery jobs?

What the Domino's customer thinks about the service is one thing. But what
will the thousands of drivers who deliver Domino's pizza think about the
idea of a self-driving delivery vehicle?

Weiner argued that anything that helps Domino's thrive and stay ahead of the
competition will benefit the company and its drivers and won't be a threat.
He also said change is inevitable.
"What our drivers have seen is when we come out with innovations, more
people order pizza and when more people order pizza ... that increases
demand, which will require us to hire more people," Weiner said. "And
frankly, there are some places where maybe your driver will not want to

While Domino's has been focused primarily on pizza delivery for more than 50
years, it does not break out the number of drivers who make a living
delivering pizza. Hourly pay for Domino’s delivery drivers typically falls
between $5 and $9 an hour but some earn up to $15 per hour with tips,
according to a job posting.

Domino's research into the possibility of delivering its products with a
driverless vehicle comes as more experts are warning that self-driving
vehicles could threaten the jobs held by people in a number of
transportation sectors. It could take up to 25 years before self-driving
vehicles become ubiquitous, but when that happens, U.S. drivers in trucking
and transportation industries could see job losses at a rate of 25,000 a
month, or 300,000 a year, according to a report from Goldman Sachs Economics
Research in May. 

Weiner said Domino's has survived for five decades by being at the forefront
of new technology, with innovations ranging from the introduction of its
"heat wave bag" in 1998 to the ability to order a pizza by phone and online
and to follow an order with its "Domino's Tracker."
"That’s where the world is going to be going. And the idea for us is to
never be playing catch-up," Weiner said. "We need to be at the front end."

Ford's reliance on partnerships

Ford's approach to the six-week test project with Domino's underscores the
Dearborn automaker's view that it will need to work with more partners than
ever before as it develops and deploys self-driving vehicles.

Sensors are attached to the top of the Ford Fusion hybrid autonomous
research vehicle, which will be used as the self-driving pizza delivery
vehicle in a partnership between Ford and Dominos.

The modifications made to Fusion by Roush with guidance from Domino's help
to illustrate a concept called "design thinking" that new Ford CEO Jim
Hackett has been emphasizing since he was appointed in May, Marakby said.

"The new thing we are thinking about — in addition to moving goods and
moving people — is the fact that the human interface has got to be right and
it has to be a very, very important piece," Marakby said.

Marakby said partnerships are necessary to help rapidly develop and deploy
the technology and to design it in a way that serves the needs of customers
across a number of different industries that will benefit from self-driving
delivery vehicles.

Ford will likely seek out more partners with companies like Domino's that
have customers who order goods online as well as with technology companies
and specialized engineering companies such as Roush.

"We can’t do this alone," Marakby said. "When you think about the market of
self-driving vehicles, it's very different — it's very different from the
way we have been building and marketing our cars and trucks for the past 100
[© usatoday.com]
Company Overview of Roush Enterprises, Inc.
August 29, 2017  Auto Components
Search  Roush Ford Domino's

Delivery without drivers: Domino's, Ford team up for test
August 29, 2017 ... The experiment will help Domino's understand how
customers will interact with a self-driving car, says company President
Russell Weiner. Will they want the car in their driveway or by the curb?
Will they understand how to use the keypad? Will they come outside if it's
raining or snowing? Will they put their pizza boxes on top of the car and
threaten to mess up its expensive cameras? ... specially designed delivery
car that Ford Motor Co. and Domino's Pizza will use to test self-driving
pizza deliveries, at Domino's headquarters in Ann Arbor, Mich. Ford and
Domino's are teaming up to test how consumers react if a driverless car
delivers their pizzas. The car, which can drive itself but will have a
backup driver, lets customers tap in a code and retrieve their pizza from a
warming space in the back seat ...
Ford, Domino's to Test Consumer Appetite for Driverless Delivery
August 28, 2017 ... autonomous and electric vehicles, who recently returned
to the company after spending a year working on self-driving vehicle
research at Uber Technologies ... Partners cook up trial aimed at assessing
customer acceptance ... Robot rides outfitted with compartment to keep the
pizzas warm ...
Ford teams with Domino's on self-driving pizza delivery test
August 28, 2017 ... Ford ... and Domino's Pizza Inc in September will begin
testing ...  consumers' reactions to having their pies delivered by
self-driving vehicles ... it will not provide true door-to-door delivery
service. "We're still focused on the last 50 feet, ... getting (the pizza)
from the curb to the door." ... A Ford self-driving delivery vehicle ... in
front of a Domino's pizza restaurant  ...

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A Closer Look At Ford's China Developments
Aug 28, 2017... growing popularity of EVs in China as the country tries to
tackle increasing pollution, Ford Motors recently partnered with (joint
venture) Anhui Zotye Automobile ...
Ford will ease into EVs
Aug 27, 2017  Ford sees hybrids, plug-in hybrids and electric vehicles
playing a central role in ... China, Ford is creating a separate brand to
sell EVs ...
Ford wants to build electric vehicles in China
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firm Anhui Zotye Automobile Co to build electric passenger vehicles in China
under a ...

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